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Head Marketing & Branding

Head Marketing & Branding

Maxvalue Credits & Investments

10 - 20 years

|

7 - 9 Lacs

Posted:6 days ago| Platform:

Apply

Skills Required

branding and marketing brand marketing brand development strategic marketing planning brand campaigns brand promotion marketing campaigns brand communication strategic brand management marketing communication marketing promotions

Work Mode

Work from Office

Job Type

Full Time

Job Description

Develop and implement marketing strategies
Craft and execute comprehensive marketing strategies to effectively promote company products and services, ensuring alignment with overall business objectives.

Build and strengthen the brand
Drive brand development initiatives to enhance brand awareness, positioning, and long-term business growth.

Create integrated marketing plans
Develop detailed, multi-channel marketing plans that outline tactics, timelines, KPIs, and resource allocation to support product launches and ongoing campaigns.

Manage multi-channel marketing campaigns
Lead and optimize campaigns across digital platforms, social media, television, and other relevant channels, ensuring consistency in messaging and customer experience.

Oversee marketing budgets
Manage marketing budgets efficiently, monitor spending, allocate resources, and ensure maximum ROI across all initiatives.

Analyse market and consumer trends
Conduct ongoing market research and competitor analysis to identify opportunities, refine strategies, and guide decision-making.

Lead and collaborate with agency partners
Provide direction to creative, media, and marketing agencies; ensure high-quality deliverables that support campaign objectives and brand standards.

Apply creative and analytical thinking
Use a combination of creativity and data-driven insights to shape marketing initiatives, measure performance through metrics and reports, and continuously improve campaign effectiveness.

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