Head Digital Marketing

JOB DESCRIPTION

Website: https://isbm.org.in/

Urgent Opening For Post of Digital Marketing Manager

Location : Bhayander (west)

Roles and Responsibilities

Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI.

* Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.

* Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics.

* Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs).

* Understand new and relevant KPI metrics requirements for performance management and optimization purposes.

* Work with creative and marketing teams to test strategies and innovation.

* Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.

Qualifications

Previous work experience in a quantitative marketing role managing strategy and execution on social, search, or other performance-oriented channels.

* In-platform execution experience setting up campaigns in Facebook ads manager, Google Ads, and Google AdWords.

* Deep understanding of data or data modeling and able to objectively identify insights for sharing with stakeholders.

* Exceptional analytical skills to identify opportunities within complex data and where these can be operationalized.

Contact No 9109984645 Email Id : careers@isbm.org.in