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Growth Management- Manager- Insurance

Growth Management- Manager- Insurance

Paytm

3 - 5 years

7 - 10 Lacs

bengaluru

Posted:None| Platform:

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Skills Required

user acquisition sql marketing clevertap google analytics digital marketing email marketing google adwords affiliate marketing online marketing social media marketing retention strategies insurance management seo mobile marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

About the Role:

Drive user acquisition, engagement, and retention for our Insurance platform, accelerating growth and increasing market share in the insurance investment space.

Responsibilities:

- Develop and execute data-driven growth strategies to boost user adoption and transaction volume for insurance products.

- Design and implement A/B tests and experiments to optimize user journeys, improving key metrics such as reach, CTRs, conversion rates and customer retention.

- Analyze user behavior and identify opportunities for product enhancements, marketing campaigns, and customer segmentation.

- Collaborate with product, and engineering teams to launch and refine growth initiatives.

- Monitor and report on key performance indicators (KPIs) such as CTRs, conversions, customer acquisition cost (CAC), and customer lifetime value (CLTV), providing actionable insights to stakeholders.

- Identify and leverage new distribution channels, partnerships, and digital platforms to expand reach.

- Implement user feedback loops to improve user awareness, product experience and increase conversion.

- Focus on increasing repeat investments and enhancing overall investor lifetime value.

Requirements:

- 3-5 years of experience in growth marketing , product growth, or related roles.

- Proven track record in driving growth, preferably within the fintech, investment, or financial services sectors.

- Strong analytical skills with proficiency in tools such as Clevertap, Moengage, Google Analytics, SQL, or similar platforms.

- Hands-on experience with A/B testing and experimentation frameworks.

- Prior experience or understanding of user acquisition, engagement, and retention strategies specific to insurance or financial service products is highly preferred.

- Familiarity with digital marketing channels, campaign management, and performance marketing techniques.

- Excellent communication, collaboration skills, and a data-driven, results-oriented approach.

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Growth Management- Manager- Insurance