Graphic Designer

Roles & Responsibilities:

As a Graphic Designer, you will be part of the Digital Marketing and Branding team and will:

• Understand project scope and objectives to deliver design requirements for marketing, branding, and internal communication.
• Create a variety of graphics and layouts for social media, the website, internal communication, and other marketing materials.
• Source and manage design assets such as audio, video, images, icons, and templates, and maintain a repository of ready-to-use materials.
• Develop and implement brand guidelines and design systems, and ensure consistency across all visual content.
• Participate in brainstorming sessions and contribute creative ideas and perspectives.
• Follow best practices for version control, file naming, and asset organization.
• Stay updated on design trends, tools, and competitor activity through regular research.
• Capture quality photos and videos at internal events and maintain a media repository for use in future design projects.

Skills and Requirements

Must haves:

• A strong portfolio showcasing graphic design and video editing work.
• Proficiency in design tools such as Canva, Adobe Photoshop, Illustrator, and others.
• Hands-on experience with video creation and editing.
• Proficiency in Figma for creating webpage mockups or design layouts.
• Ability to leverage AI tools like Midjourney or similar to enhance and accelerate design work.
• Good working knowledge of Microsoft PowerPoint.
• Understanding of branding concepts, digital marketing basics, and social media platforms.
• Familiarity with design principles, including color theory, typography, layout, and composition.
• Experience creating marketing materials like brochures, flyers, decks, and banners.
• Strong attention to detail and a commitment to high-quality output.
• A good sense of visual design and aesthetics.
• Effective time management, organizational, and communication skills.
• Ability to learn quickly and handle multiple projects.

Nice to haves:

• Experience working with a marketing team or agency.
• Familiarity with social media campaign design requirements.

Experience and Education:

• 5+ years of relevant design experience, preferably within a digital marketing or branding team.
• Bachelor’s degree in any discipline. A background in fine arts or visual design is a plus.