Google and Meta Ads Specialist

Company Description

At Trippy Tour Guide, we’re redefining travel with our innovative self-guided tours. Based in the USA, we've become a go-to source for immersive travel experiences across the UK, Europe, and Australia. We believe every journey should be an adventure filled with stories, secrets, and discoveries. Our user-friendly app allows travelers to explore at their own pace, discover hidden gems, and enjoy convenient, affordable, and accessible travel experiences.

Role Description

This is a full-time on-site role for a Google and Meta Ads Specialist located in Kanpur. The Google and Meta Ads Specialist will be responsible for creating, managing, and optimizing ads on Google and Meta platforms. Daily tasks include developing ad strategies, conducting keyword research, monitoring ad performance, analyzing data, making data-driven adjustments, and reporting results to stakeholders.

Qualifications

• Experience with Google Ads and Meta Ads platforms
• Skills in keyword research, ad creation, and campaign management
• Ability to analyze data, monitor ad performance, and make data-driven adjustments
• Strong understanding of digital marketing and advertising strategies
• Excellent communication and reporting skills
• Bachelor's degree in Marketing, Advertising, or related field
• Experience in the travel industry is a plus
• Ability to work on-site in Kanpur