Google Ads Specialist

As a Campaign Manager, your role involves developing, implementing, and managing Google Ads campaigns across various platforms such as Search, Display, Shopping, and YouTube. You will conduct in-depth keyword research and competitor analysis to enhance ad targeting. Your responsibilities include designing engaging ad copy, visuals, and CTAs that are in line with campaign objectives. Additionally, you will continuously monitor campaign performance and make necessary adjustments to optimize results. Your key responsibilities will include: - Developing and implementing campaign strategies across multiple Google Ads platforms - Conducting keyword research and competitor analysis for targeted ad placements - Creating compelling ad copy, visuals, and CTAs aligned with campaign goals - Monitoring campaign performance metrics and adjusting strategies for optimization - Analyzing and optimizing campaign performance metrics such as CTR, CPC, and ROAS - Conducting A/B testing on ads, landing pages, and creative assets - Implementing strategies to enhance Quality Score, Ad Rank, and Conversion Rates - Efficiently managing advertising budgets to maximize ROI - Monitoring spending to ensure campaigns stay within budget - Generating regular performance reports with actionable insights - Providing data-driven recommendations to enhance campaign results - Collaborating with the content team, designers, and sales teams to align ads with broader marketing strategies - Staying informed about Google Ads trends, platform updates, and best practices The qualification required for this role includes: - Minimum 1 year of experience in managing Google Ads campaigns - Proficiency in Google Ads is preferred Additional Details: This is a full-time position with day shift schedule and requires in-person work at the designated location.,