GN - SONG - MT - MarTech - Consultant

Template Job Title Marketing Transformation MarTech + Manager + Strategy & Consulting Global Network Song Management Level :07 - Manager Location :Delhi, Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad Must have skills :SAP ABAP Development Good to have skills :Java, .NET Job Summary As a Martech Manager, you will be responsible for designing, building, and configuring applications to meet business process and application requirements using SAP ABAP Development. Your typical day will involve working with the development team, analyzing business requirements, and developing solutions to meet those requirements. Roles & Responsibilities Conduct MarTech/AdTech capability assessments and provide recommendations on optimizing the stack (including Gen AI capabilities). Plan and design Martech and AdTech solution architecture, vision, and roadmap. Gather business requirements and design implementation processes for marketing and advertising tools. Conduct vendor assessments and recommend new systems and suppliers. Partner with technology providers and marketing agencies to deliver optimal solutions. Implement integrations between tools/platforms using APIs. Understand and communicate the impact of regulations like CCPA and GDPR. Manage projects across multiple stakeholders. Lead a team of digital marketing platform specialists. Drive business development and thought leadership in digital marketing platforms. Professional & Technical Skills Must Have:Proficiency in SAP ABAP Development. Strong understanding of SAP ABAP concepts and principles. Experience in developing, maintaining, and debugging SAP ABAP applications. Familiarity with SAP modules such as FI, CO, MM, and SD. Additional Information Strong educational background in computer science or related field. Proven track record in SAP ABAP Development. This position is based at our Bengaluru office. About Our Company | Accenture Qualification Experience :Minimum 8 year(s) of experience is required Educational Qualification :MBA from a tier 1 institute with a degree in marketing, economics