0 years
0 - 1 Lacs
Posted:1 day ago|
Platform:
On-site
Full Time
Promote the profile of the School as a whole to external audiences. Marketing Management • Marketing Budget management Relationship Management. Identify relevant community-based initiatives in which the school can play a relevant part, to support awareness / positive brand perception etc.
Main duties and responsibilities
Marketing Communications:
a) Website and other e-marketing communications
i) Collating material and editing copy for the Dean’s monthly e- newsletter, circuited to internal and external audiences
ii) Updating the School’s Facebook and Twitter accounts
iii) Updating information about the School on external websitesand directories
iv) Creating fresh and up-to-date web content, to pass to theWeb Development Officer and Web Designer as necessary
v) Providing ideas and input into the development of new e-marketing materials
b) Marketingcollateralandpublicitymaterial
i) Writing and producing marketing material (brochures, posters, flyers etc) for the School’s programmes, liaising with the relevant academic staff including Directors of Studies and Admissions Tutors to update content as necessary; sourcing student and alumni testimonials; liaising with in-house and external designers for all production issues
ii) Preparing marketing collateral for the School’s corporate relations activities, working with the Director of Marketing and External Relations
iii) Preparing PowerPoint presentations for senior academics at recruitment events and conferences
iv) Coordinating and writing the School’s entries into University prospectuses- both hard copy and online, including liaison with Postgraduate and Undergraduate Admissions
v) Assisting the Marketing Manager in compiling media plans
vi) Responsible for the School’s publicity stands and other event-support material- ordering new stock as required andensuring the supply of stock to events
vii) Selection and ordering of promotional merchandise forexhibitions and for use as corporate gifts
viii) Managing the stock of all marketing collateral i.e. brochures;creating systems to identify when stock needs to be replenished
c) Public Relations
i) Liaison with academic and administrative staff to request and collate information for in-house publications
ii) Proactively searching out information for PR purposes and writing press releases
iii) Liaison with, and providing information to, the media and arranging interviews with members of staff where necessary
iv) Maintaining a photo library and arranging external photo shoots and filming with placement students and alumni as well as in-house photo shoots with School staff and students
Job Types: Full-time, Fresher, Walk-In
Pay: ₹8,000.00 - ₹15,000.00 per month
Ability to commute/relocate:
Work Location: In person
JKG INTERNATIONAL SCHOOL
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