Field Marketing Manager

Role Overview: As a Field Marketing Manager at Plum, you will be responsible for planning and executing programs to enhance the brand visibility through various initiatives such as events, webinars, and local campaigns. Your role will involve collaborating with sales and product teams to create targeted marketing campaigns, managing event logistics, analysing performance metrics, and acting as a brand ambassador at events. Key Responsibilities: - Assist in creating, executing, and measuring in-person/virtual programs to drive lead generation and customer engagement. - Collaborate with sales and product teams to develop targeted marketing materials and campaigns. - Manage logistics and operations for local events, including vendor coordination and venue selection. - Analyse campaign performance metrics to provide actionable insights for future marketing efforts. - Act as a brand ambassador at events to engage with key stakeholders and build relationships. Qualifications Required: - Bachelor's degree in Marketing, Business, or a related field. - 4-6 years of experience in marketing, preferably in field marketing or enterprise marketing. - Strong organisational skills with the ability to manage multiple projects simultaneously. - Excellent communication and interpersonal skills for effective relationship building.,