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Smith Retail Ventures Private Limited
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Email Marketing Specialist

Email Marketing Specialist

Smith Retail Ventures Private Limited

2 - 6 years

0 Lacs

kolkata west bengal

Posted:18 hours ago| Platform: Shine logo

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Skills Required

email marketing content writing campaign management database management communication skills ab testing gdpr compliance

Work Mode

On-site

Job Type

Full Time

Job Description

As an Email Marketing Executive at 21genx, you will be responsible for planning and executing end-to-end email campaigns to drive engagement and conversions. Your role will involve creating compelling content, designing responsive templates, managing segmentation, and ensuring compliance with best practices and data regulations. Key Responsibilities: - Develop and run targeted email campaigns. - Write engaging content and optimize designs for all devices. - Conduct A/B testing and track performance metrics (open rate, CTR, ROI). - Maintain clean databases and ensure GDPR/CAN-SPAM compliance. - Collaborate with design, content, and analytics teams. Qualifications Required: - 2+ years of experience in email marketing. - Proficiency in Mailchimp, HubSpot, or similar tools. - Strong analytical, creative, and communication skills. Please note that this is a full-time job located in Kolkata/Noida.,

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Email Marketing Specialist