Job
Description
Role Overview: As an Email Marketing Campaign Manager at this company located in Jaipur, your primary responsibility will be to collaborate with the marketing and product teams to develop and execute email campaigns that align with company objectives and engage customers effectively. Key Responsibilities: - Collaborate with marketing and product teams to define email campaign strategy and ensure alignment with company goals. - Manage end-to-end execution of email marketing campaigns, including segmentation, creative direction, copywriting, and deployment across platforms like Mailchimp, HubSpot, and Marketo. - Segment email lists based on customer behavior, demographics, and purchase history for personalized messaging. - Develop and manage email automation workflows for onboarding, re-engagement, and abandoned cart sequences. - Conduct A/B tests on subject lines, content, design, and CTAs to optimize campaign performance. - Track and analyze email campaign metrics to provide insights for future improvements. - Work closely with content, design, and product teams to create compelling email content and visuals. - Ensure email campaigns comply with privacy laws and industry regulations. - Assist in managing email campaign budgets and resources for maximum ROI. Qualifications Required: - Strong expertise in email marketing platforms like Mailchimp, HubSpot, Active Campaign, and Marketo. - Proficiency in email metrics, segmentation, A/B testing, and list management. - Project management skills to handle multiple campaigns simultaneously. - Experience in creating engaging email content and collaborating with design teams. - Analytical mindset to derive insights from data for data-driven decisions. - Attention to detail and ability to work under tight deadlines. - Knowledge of email marketing compliance and best practices. - Preferred skills include experience with CRM tools, basic HTML/CSS knowledge, eCommerce email marketing, and customer lifecycle strategies. Company Details: TransFunnel Consulting is an advanced MarTech solutions company that focuses on marketing automation, web designing, design consultancy, inbound marketing services, and product development. They are the first HubSpot Diamond Partner agency in India and SEA, offering end-to-end solutions to enable business growth through automation and intelligent marketing strategies. The company emphasizes a strong company culture, human connection, and a flat hierarchy to create a positive work environment for employees. Role Overview: As an Email Marketing Campaign Manager at this company located in Jaipur, your primary responsibility will be to collaborate with the marketing and product teams to develop and execute email campaigns that align with company objectives and engage customers effectively. Key Responsibilities: - Collaborate with marketing and product teams to define email campaign strategy and ensure alignment with company goals. - Manage end-to-end execution of email marketing campaigns, including segmentation, creative direction, copywriting, and deployment across platforms like Mailchimp, HubSpot, and Marketo. - Segment email lists based on customer behavior, demographics, and purchase history for personalized messaging. - Develop and manage email automation workflows for onboarding, re-engagement, and abandoned cart sequences. - Conduct A/B tests on subject lines, content, design, and CTAs to optimize campaign performance. - Track and analyze email campaign metrics to provide insights for future improvements. - Work closely with content, design, and product teams to create compelling email content and visuals. - Ensure email campaigns comply with privacy laws and industry regulations. - Assist in managing email campaign budgets and resources for maximum ROI. Qualifications Required: - Strong expertise in email marketing platforms like Mailchimp, HubSpot, Active Campaign, and Marketo. - Proficiency in email metrics, segmentation, A/B testing, and list management. - Project management skills to handle multiple campaigns simultaneously. - Experience in creating engaging email content and collaborating with design teams. - Analytical mindset to derive insights from data for data-driven decisions. - Attention to detail and ability to work under tight deadlines. - Knowledge of email marketing compliance and best practices. - Preferred skills include experience with CRM tools, basic HTML/CSS knowledge, eCommerce email marketing, and customer lifecycle strategies. Company Details: TransFunnel Consulting is an advanced MarTech solutions company that focuses on marketing automation, web designing, design consultancy, inbound marketing services, and product development. They are the first HubSpot Diamond Partner agency in India and SEA, offering end-to-end solutions to enable business growth through automation and intelligent marketing strategies. The company emphasizes a strong company culture, human connection, and a flat hierarchy to create
