Job
Description
Manages: 10-12 member team The Director of Branding & Communications will lead the vision, strategy, and execution of all branding, communications, media, and advocacy efforts for Teach For India This role is critical in ensuring the organizations mission and vision are communicated powerfully and authentically to inspire action and drive engagement with key stakeholders, As a visionary leader, the Director will stay ahead of trends, proactively integrating innovative ideas and strategies into Teach For Indias work to elevate storytelling and take visibility to the next level A significant focus will be driving awareness and visibility for Teach For Indias core Fellowship program to increase applications, while also advocating for critical organizational priorities such as holistic leadership, child safety, and student partnerships, This individual will serve as a key ambassador for Teach For India, fostering relationships with media, external stakeholders, and partners, while working cross-functionally with internal teams to amplify the organizations impact The Director will oversee a dynamic and growing Marketing & Communications team, ensuring alignment with the organizations strategic goals and vision, Team Overview: The Branding and Communication team at Teach For India plays a pivotal role in shaping how the organization is perceived both internally and externally As storytellers and strategists, we amplify the mission of educational equity by creating compelling narratives that inspire action and drive engagement, We oversee all facets of brand strategy, including visual identity, digital presence, media outreach, and storytelling Through creative campaigns, events, and partnerships, we connect with diverse audiencesFellows, Alumni, Donors, Partners, and the larger communityto build trust, advocacy, and support for our work, Our team thrives on creativity, collaboration, and a deep commitment to amplifying the voices of our kids and those working to end educational inequity Together, we ensure that every communication reflects the heart of Teach For Indias mission and vision, Responsibilities: As the Director, Branding and Communications Vision and Strategy Set and guide the long-term vision and direction for Teach For Indias branding and communication strategy, Stay ahead of trends and proactively integrate innovations to enhance storytelling and brand engagement, Define and refine Teach For Indias brand identity, strategy, and core messages to resonate with diverse audiences, Brand Awareness and Advocacy Develop and execute strategies to significantly increase visibility for the Fellowship program and drive application numbers, Build and implement advocacy campaigns that amplify Teach For Indias commitment to holistic leadership, child safety, and student partnerships, Leverage opportunities to feature Teach For India nationally and globally through the Teach For All network, Media and External Relations Build and maintain relationships with media outlets and other key constituencies to amplify Teach For Indias brand stature, Serve as the primary media liaison: managing inquiries, pitching stories, and writing key communications materials (op-eds, press releases, talking points, speeches), Manage crisis communication and reputation management for the organization, Content and Storytelling Conceptualize campaigns and initiatives to elevate the quality and impact of Teach For Indias storytelling, Build communications vehicles to create momentum, test impact, and reach new audiences effectively, Digital Presence and Analytics Oversee the strategy, content, and analytics for the Teach For India website and social media platforms, Use data-driven insights to continuously improve communications strategies, Team Leadership and Training Lead, mentor, and grow a high-performing Brand & Communications team, Develop and deliver training modules for communications ambassadors, spokespersons, and internal teams to enhance messaging and alignment, Support key organizational initiatives such as Summer Institute and Selection Centres, Strategic Partnerships Build and manage external relationships with multilateral organizations, NGOs, events, and global bodies to support Teach For Indias goals, Conceive special events, campaigns, and collaborations that align with the organizations mission, As a People Manager Build a robust pipeline of talent to lead the organization, Manage and coach the team to ambitious outcomes, Drive engagement, growth, and retention of team members, Engineer and oversee a monitoring and evaluation system, coupled with strategic direction, to guide our abilities to continuously improve, As a member of the Leadership team Provide feedback on and play a part in organizational decision-making and long-term strategy, Drive internal alignment and support for Teach For Indias core Programs, Serve as an ambassador of the Teach For India brand and an advocate for our work and for educational equity in our country through both internal and external communication, Support with key organizational areas such as Fundraising, Movement Building, Alumni Engagement
