Digital & Social Media Specialist

Job Title: Digital Marketing & Social Media SpecialistLocation: On-site – Diva Clinic, Lucknow, Uttar PradeshEmployment Type: Full-timeIndustry: Hair Transplant & Aesthetic MedicineAbout Diva Clinic:Diva Clinic is a leading hair transplant and aesthetic clinic in Lucknow, committed to delivering expert care and exceptional results. We combine medical precision with a personalized, client-focused approach. As we grow our digital presence, we are looking for a talented Digital Marketing & Social Media Specialist to join our team and create engaging content that educates, inspires, and attracts new clients—especially through high-quality short-form video and social media reels.Key Responsibilities: Plan and execute digital marketing campaigns to promote Diva Clinic’s treatments and success stories. Create, shoot, and edit short-form videos (Reels, YouTube Shorts, patient testimonials, behind-the-scenes, transformation content). Manage the clinic’s social media accounts (Instagram, Facebook, YouTube, etc.), including posting, responding to comments and DMs, and growing engagement. Collaborate with doctors and staff to develop content ideas aligned with the clinic’s brand and medical ethics. Monitor analytics and performance metrics; adjust content strategies to improve reach and engagement. Design basic promotional creatives for posts, stories, and online ads. Stay updated with social media trends in beauty, hair care, and wellness.Requirements: 1–3 years of experience in digital marketing or social media management (preferably in healthcare, beauty, or wellness sectors). Proficiency in video editing software (e.g., CapCut, InShot, Adobe Premiere Pro, or similar). Experience creating high-performing reels or short-form video content. Strong understanding of Instagram, Facebook, and YouTube algorithms and content trends. Fluent in English and Hindi (written and spoken). Ability to work on-site at Diva Clinic in Lucknow.Preferred Qualifications: Basic photography and lighting knowledge. Experience with Meta Ads Manager or other digital advertising tools is a plus. Creative thinking with the ability to work independently and meet deadlines.ReplyForwardAdd reaction

Salary : 12000/- to 15000/-

Email : praneeta.bhatnagar@gmail.com

Contact No: 8789509514

Job Types: Full-time, Permanent

Pay: From ₹15,000.00 per month

Benefits:

• Flexible schedule

Schedule:

• Day shift
• Weekend availability

Work Location: In person