Digital Marketing Team Lead

As a Digital Marketing Manager, you will be responsible for developing and executing integrated digital marketing strategies to drive brand visibility and qualified lead generation. Your role will involve the following key responsibilities: - Strategy Development: - Develop and execute integrated digital marketing strategies including SEO, SEM, email, social media, and display. - Drive brand visibility and qualified lead generation to support business growth. - Campaign Management: - Measure and report performance of all digital campaigns against KPIs and ROI. - Optimize campaigns using insights from analytics and conversion data. - Content Management: - Coordinate with teams to create high-converting landing pages and digital content. - Oversee content distribution to align with lead generation goals. - Data & Revenue Analysis: - Analyze user journeys across touchpoints to improve conversion funnels. - Track marketing-attributed revenue and optimize lead acquisition costs. - SEO and SEM: - Develop SEO strategies to increase organic traffic and search rankings. - Manage paid campaigns on Google and Bing for high-quality lead generation. - Social Media Management: - Grow brand presence and engagement across social platforms. - Oversee day-to-day content and performance of social channels. Additionally, the job type for this position is Full-time, Permanent. Please note that the work location is in person. If you require any further details or have any questions, feel free to reach out.,