Digital Marketing Strategist

As a Digital Marketing Specialist at Leadmetrics, you will play a crucial role in planning, implementing, and managing digital marketing strategies across various online channels. Your responsibilities will include: - Develop and Implement Digital Marketing Campaigns: - Plan, execute, and optimize multi-channel digital marketing campaigns, including Performance Marketing, SEO, SEM, social media, email marketing, and content marketing. - Content Creation and Management: - Create, curate, and manage engaging content across all digital platforms, ensuring consistent brand messaging. - SEO/SEM Management: - Optimize website content for search engines, manage PPC campaigns, and analyze performance to improve ROI. - Social Media Strategy: - Develop and implement social media strategies to increase brand awareness, engagement, and traffic. - Analytics and Reporting: - Monitor, track, and analyze the performance of marketing campaigns using tools like Google Analytics, and prepare detailed reports with actionable insights. - Lead Generation: - Design and execute strategies to drive lead generation and nurture prospects through the sales funnel. - Collaboration: - Work closely with the sales, product, and design teams to ensure a cohesive and effective marketing strategy. Qualifications required for the role: - Experience: 2-5 years of experience in digital marketing, with a proven track record of successful campaigns on PPC & Meta. - Technical Skills: Proficiency in digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, HubSpot, or similar platforms. - SEO/SEM Expertise: Strong understanding of SEO/SEM principles and best practices. - Content Creation: Excellent writing and communication skills, with experience in content creation and management. - Analytical Mindset: Ability to analyze data, derive insights, and make data-driven decisions. - Creativity: A creative thinker who can bring fresh ideas to the table and adapt to changing trends. - Team Player: Ability to work collaboratively in a remote team environment. About Leadmetrics: Leadmetrics is an advanced AI-based software suite specializing in digital marketing with a strong focus on lead generation. By leveraging cutting-edge technology, Leadmetrics helps businesses achieve their digital marketing goals. The company is headquartered in Kochi, Kerala, with offices in NY, USA & Dubai. What We Offer: - Remote Work Flexibility: Enjoy the freedom to work from anywhere while being part of a dynamic team. - Competitive Salary: We offer a competitive salary package based on experience and expertise. - Growth Opportunities: Opportunities for professional development and career growth within the company. - Innovative Environment: Work in a fast-paced, innovative environment where your ideas are valued and encouraged. Join Leadmetrics and be part of a team that's shaping the future of digital marketing and lead generation! Apply by sending your resume and a cover letter detailing your experience and why you are a good fit for the role to hr@leadmetrics.ai.,