Digital Marketing Specialist

Key Responsibilities

• Strategy & Campaigns
• Develop and execute comprehensive digital marketing strategies aligned with Vedavarsity’s mission and goals.
• Plan and manage campaigns for course launches, webinars, and outreach programs.
• Increase online visibility and engagement across all digital platforms.
• Social Media Management
• Manage and grow Vedavarsity’s social media presence on platforms like Instagram, Facebook, YouTube, and LinkedIn.
• Create and schedule content (posts, reels, stories, etc.) that resonate with spiritual education audiences.
• Engage with online communities, respond to queries, and build relationships with students and followers.
• Content & SEO
• Optimize website content for SEO and user engagement.
• Collaborate with content writers and designers to produce high-quality blogs, landing pages, and ads.
• Research and implement relevant keywords and improve site ranking.
• Performance & Analytics
• Monitor, analyze, and report performance metrics using Google Analytics, Meta Ads, and other tools.
• Suggest improvements based on insights to enhance reach and conversion rates.
• Advertising
• Plan and run paid ad campaigns (Google Ads, Facebook/Instagram Ads, YouTube Ads) to promote specific programs or initiatives.
• Manage marketing budgets effectively to achieve maximum ROI.

Job Type: Full-time

Pay: ₹15,000.00 - ₹22,000.00 per month

Work Location: In person