Digital Marketing Specialist

5 - 9 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a skilled Digital Marketing Specialist with 5+ years of B2B SaaS marketing experience, ideally in cybersecurity, your role will involve planning and executing online strategies to drive lead generation, brand awareness, and sales. Your key responsibilities will include developing and implementing digital marketing strategies, creating content (blogs, whitepapers, emails, social media) focused on cybersecurity threats and solutions, managing SEO, SEM, PPC, and email campaigns, growing social media presence and online brand trust, using data analytics to monitor and optimize campaign performance, as well as collaborating with sales, design, and product teams. Additionally, you will be expected to support sales/channel partners with customized marketing content. The required skills for this position include proven expertise in SEO, SEM, PPC, social media, and email marketing, a strong knowledge of cybersecurity marketing, experience with digital marketing tools and data analysis, as well as excellent communication, collaboration, and content creation skills.,

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