3 Cybersecurity Marketing Jobs

As a skilled Digital Marketing Specialist with 5+ years of B2B SaaS marketing experience, ideally in cybersecurity, your role will involve planning and executing online strategies to drive lead generation, brand awareness, and sales. Your key responsibilities will include developing and implementing digital marketing strategies, creating content (blogs, whitepapers, emails, social media) focused on cybersecurity threats and solutions, managing SEO, SEM, PPC, and email campaigns, growing social media presence and online brand trust, using data analytics to monitor and optimize campaign performance, as well as collaborating with sales, design, and product teams. Additionally, you will be expected to support sales/channel partners with customized marketing content. The required skills for this position include proven expertise in SEO, SEM, PPC, social media, and email marketing, a strong knowledge of cybersecurity marketing, experience with digital marketing tools and data analysis, as well as excellent communication, collaboration, and content creation skills.,

EC-Council University (ECCU) is an academic institution that operates under the parent company EC-Council, the largest professional training and certification body in Information Security. ECCU courseware and curriculum is nationally accredited by the Distance Education Accrediting Commission (DEAC). ECCU is primarily focused on cyber security and offers both a Bachelors (BS) and a Master (MS) degree program. ECCU currently offers its courses on an E-Learning platform (Canvas) and therefore is 100% online. EC-Council University owned by the EC-Council Group. EC-Council coined the phrase Ethical Hacking in 2001 and is the worlds largest Cybersecurity certification body, carrying accreditations by the US Department of Defense (DoD), ANSI, and more. Experience a rewarding career that allows you to influence education in various Cyber Security domains such as Ethical Hacking, Digital Forensics, Penetration Testing, Network Defence and more. www.eccouncil.org and www.eccu.edu Role and Job Description: 1. Social media strategy FB, IG, Twitter, YouTube, LinkedIn for ECCU 2. Manage & update ECCUs social media handles 3. Create & execute content calendar across all platforms 4. Competitor analysis & monitor them on regular basis 5. ORM including Q&A websites across all targeted countries (answers.com, Quora etc.) 6. Research local upcoming social media platforms in targeted countries 7. Monitor & increase user engagement and create new engagement strategies 8. Reply to user queries 9. Create organic lead gen strategies from social media 10. Research& execute influencer marketing strategies 11. Co-ordinate with designer to make creatives that follow brand guidelines 12. Co-ordinate with content strategist to make social media content 13. Prepare weekly & monthly reports on KPIs, emerging trends 14. Research new social media tracking tools &competitor analysis tools Qualifications/Skillsets required: Experience: 4-10 years Bachelor's/ masters degree in business, marketing, communications, or information technology. Bachelor’s Degree in Marketing, Communications, or related field 3+ years’ experience in social media management Exceptional multi-tasking skills and have a pulse of Gen Z and adult learners Able to explain complex social media data in an understandable way Strong problem-solving skills Knowledge of Facebook’s advertising platform is required A solid grasp of how blogging, press releases, social media, and related strategies go together with SEO Experience in building inbound organic search traffic and improving SERPs A background in creating reports showing web analytics data and site evaluations An up to date, working knowledge of current, past, and projected trends in the SEO industry Employment Verification Statement: ECCU conducts pre-employment screening which may include verification of work history, academic credentials, licenses, and certifications. Additional Information We are an equal opportunity workplace and an affirmative action employer. We are always committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or veteran status and we do not discriminate based on such characteristics or based on any other status that is protected by the laws or regulations in the locations where we work. EC-Council is committed to working with and providing reasonable accommodation to individuals with disabilities. If you have a medical condition or disability which inhibits your ability to complete any part of the application process and need a reasonable accommodation to complete the process, please contact us at ecchr@eccouncil.org and let us know how we may assist you. This is a full-time employment opportunity. To be eligible to apply for this job, you must either be a citizen of the country or have legal authorization to work in the country where this job is posted and must be residing in the same country. You may be asked to share proof of this prior to receiving an offer of employment. You are required to notify us immediately if your status changes after you have submitted your application. Failure to do so may disqualify your application. This notice, together with our Privacy Policy and Terms of Use of this website and any other documents we mention here, is meant to inform you on what personal data about you we collect, use, disclose, share, or otherwise process when you are applying for a job at EC-Council or when EC-Council contacts you for recruitment purposes. Please read carefully to understand our views and practices on how we protect your personal data: Privacy Policy | EC-Council (eccouncil.org).

Role & responsibilities Planning & Execution • Develop, refine and implement a quarterly/six month marketing plan aligned to GSI team goals and strategies to include communication and awareness, thought leadership and demand generation • Build relationships deep and wide within the partner; secure partner commitment on marketing plans • Communicate six month/quarterly plans to GSI leadership via QBRs and other planning sessions • Ensure marketing programs and tactics delivered on time, within budget, meeting ROI expectations/pipeline forecast Elevate Demand • Focus on executing impactful campaigns tailored to individual GSIs • Identify opportunities to leverage GSI relationships to support corporate marketing programs • Foster creativity and find new ways to market with partner teams Marketing • Lead the creation of joint marketing campaigns for GSIs including content, events, multi-touch demand generation programs and ABM and coordinate with global demand generation teams for execution • Support the development of Joint Thought leadership content with Product Marketing teams • Provide regular marketing updates to key stakeholders via weekly calls and email communications • Assess the effectiveness of marketing programs against GSI pipeline growth targets and focus areas Skills : Action oriented, ability to multi-task and work in a fast paced environment, good written, verbal communication and strategic thinking skills as well as tactical execution, experience with SFDC, Allocadia and G Suite are a plus Education & Experience: • BA in Marketing or other related field, 7+ years of experience in partner marketing • Strong program management, project management, and organization skills • Ability to take the lead in a challenging environment with multiple priorities across internal and external stakeholders • Excellent interpersonal skills and a track record of working across sales and marketing teams and internal/external partner organizations • Ability to take initiative, solve problems and make continuous process improvements in a growing organization Meenakshi Dixit meenakshi.dixit@persolapac.com www.persolindia.com ********************************** The information contained in this e-mail and any accompanying documents may contain information that is confidential or otherwise protected from disclosure. If you are not the intended recipient of this message, or if this message has been addressed to you in error, please immediately alert the sender by reply e-mail and then delete this message, including any attachments. Any dissemination, distribution or other use of the contents of this message by anyone other than the intended recipient is strictly prohibited. By submitting your curriculum vitae or personal data to us in connection with your job application, you are deemed to have read and agreed to the terms of our Privacy Policy, and consented to the collection, use and disclosure of your personal data by us and our affiliates, in accordance with our Privacy Policy. Please visit www.persolindia.com for a copy of our Privacy Policy. If you wish to withdraw your consent, please drop us an email to let us know. ****************************