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Digital Marketing Specialist

2 - 6 years

3 - 5 Lacs

Posted:7 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Key Responsibilities: - Paid Advertising (Primary Focus 70%+) - Plan, create, and manage paid advertising campaigns on Meta (Facebook, Instagram) and Google (Search, Display, YouTube) platforms. - Conduct keyword research, audience segmentation, A/B testing, and budget optimization. - Track and analyze campaign performance, generate reports, and provide actionable insights. - Stay updated on platform changes, algorithm updates, and best practices. Performance Tracking & Analytics - Use Google Analytics, Meta Insights, and similar tools to monitor traffic, conversions, and customer behavior. - Set up goals, events, and conversion tracking. Secondary Tasks (20-30%) - Assist with basic SEO tasks on-page optimizations, keyword suggestions, and technical recommendations. - Update and manage Google My Business (GMB) listings for visibility in local search. - Support in reporting and tool setup (Google Tag Manager, Looker Studio/Data Studio, UTM tracking, etc.). Role & responsibilities Preferred candidate profile Can reach me @ 95029 54206 Shaik Mushtaq Hiring@globaltree.co.in

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Globaltree
Globaltree

Education Consulting / Immigration Services

City Name

50-100 Employees

5 Jobs

    Key People

  • John Doe

    CEO
  • Jane Smith

    COO

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