We are looking for a results-driven Digital Marketing Specialist/Performance Marketer to develop and execute multi-channel marketing strategies
This role involves managing SEO, PPC, social media, email marketing, and content campaigns to boost brand visibility and drive engagement If you have a data-driven mindset, creativity, and hands-on experience with digital tools, join us to make an impact!

Key Responsibilities

Plan and manage paid advertising campaigns across Google Ads (Search, Display, YouTube, Shopping, and Performance Max)

Develop and implement comprehensive digital marketing strategies across multiple channels (SEO, SEM, email, social media, content marketing)

Conduct keyword research, write compelling ad copies, and perform A/B testing for campaign optimization

Monitor campaign performance and analyze key metrics like CTR, CPC, ROAS, and conversions

Optimize landing pages and user experience to improve campaign performance

Use tools like Google Analytics, Tag Manager, and Search Console to track and measure performance

Stay up-to-date with the latest trends and algorithm updates in digital marketing and Google Ads

Prepare regular performance reports and present actionable insights to the team

Required Skills & Qualifications:

bachelors degree in Marketing, Communications, Business, or a related field

3 5 years of experience in digital marketing, with hands-on experience in managing Google Ads campaigns

Strong knowledge of paid search and display advertising strategies

Proficient in Google Analytics, Google Tag Manager, and campaign tracking tools

Good understanding of SEO, social media marketing, and email marketing principles

Excellent analytical, communication, and project management skills

Google Ads Certification is a strong plus

More Jobs at Cloudvice

Digital Marketing Specialist

kochi

3.0 - 6.0 yrs

INR 5 - 9 Lacs

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Digital Marketing Specialist