Digital Marketing Specialist

3 - 5 years

0 Lacs

Posted:1 day ago| Platform: Foundit logo

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On-site

Job Type

Full Time

Job Description

Digital Marketing Senior Analyst- Full Time

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About Us

Consultancy of the year in the British Bank Award

WHY JOIN CAPCO

You will work on engaging projects with the largest international and local banks, insurance companies, payment service providers and other key players in the industry. The projects that will transform the financial services industry.

MAKE AN IMPACT

Innovative thinking, delivery excellence and thought leadership to help our clients transform their business. Together with our clients and industry partners, we deliver disruptive work that is changing energy and financial services.

#BEYOURSELFATWORK

Capco has a tolerant, open culture that values diversity, inclusivity, and creativity.

CAREER ADVANCEMENT

With no forced hierarchy at Capco, everyone has the opportunity to grow as we grow, taking their career into their own hands.

DIVERSITY & INCLUSION

We believe that diversity of people and perspective gives us a competitive advantage.

MAKE AN IMPACT

About Your Role

We're looking for someone who's experienced in digital marketing and ready to support with our website, CRM, social media, email marketing and other digital marketing activities. You'll work closely with regional marketing teams, helping them bring campaigns to life, while making sure our digital marketing efforts stay sharp, engaging, and on-brand.

We value authenticity, humor, and team spirit. We need someone who has hands-on CRM (HubSpot) experience, is confident creating and analyzing content for LinkedIn and Instagram, and comfortable using data to make decisions. We also need someone who has experience working with website content management systems and feels comfortable building web pages, managing email marketing, and more. If you enjoy both the strategic side of marketing and the day-to-day execution, you've found your place.

Roles and Responsibilities

Website management

  • Confidently work within a website content management system to build, update, and maintain high-quality web pages.
  • Manage page layouts, modules, and media assets to ensure content is accurate, accessible, and on-brand.
  • Perform routine quality checks, resolving layout or formatting issues as needed.
  • Collaborate with regional teams to bring campaigns to life on the website and support ongoing optimisation efforts.
  • Contribute to creating a smooth, consistent, and engaging digital experience across all site touchpoints.
  • Experience in Sitecore or equivalent enterprise platforms such as Adobe Experience Manager (AEM), Drupal, WordPress, Kentico, Optimizely, or Umbraco considered highly valuable.

CRM & Email Campaigns (HubSpot)

  • Support the planning, execution, and performance tracking of campaigns
  • Create reports, set up workflows, lists and forms
  • Test content and optimize it based on results
  • Help teams across regions improve their HubSpot campaigns

Social Media (LinkedIn, Instagram, YouTube)

  • Manage our editorial calendar and publish high-quality, brand-aligned content
  • Analyze performance, explore different content formats, and highlight the most impactful strategies for continued focus
  • Support our employee advocacy efforts and help drive internal engagement

Analytics & Reporting

  • Translate performance analytics into actionable insights
  • Identify new opportunities across platforms and audiences
  • Compile and present campaign reports to internal stakeholders

Experience & Qualification Required

  • University degree in a related discipline.
  • 3-5 years of experience in digital marketing, preferably in an international or B2B environment
  • Proven experience with HubSpot (CRM, email, workflows, reporting)
  • Experience with website content management systems (Sitecore or equivalent) and experience building web pages, doing website Q&A, and strategy
  • Strong knowledge of social media content strategy and management tools
  • Excellent understanding of content that drives engagement across different digital channels
  • Excellent analytical skills and ability to interpret and visualize data
  • Very good communication and stakeholder management skills
  • A proactive mindset - ready to take the lead and make things happen
  • Fluent English (written and spoken)

If you are keen to join us, you will be part of an organization that values your contributions, recognizes your potential, and provides ample opportunities for growth. For more information, visit www.capco.com. Follow us on Twitter, Facebook, LinkedIn, and YouTube.

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Capco

Consulting, Financial Services

Chicago

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