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Jlloyds Ventures
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Digital Marketing & SEO Specialist

Digital Marketing & SEO Specialist

Jlloyds Ventures

2 - 5 years

5 - 9 Lacs

gurugram

Posted:1 day ago| Platform:

Apply

Skills Required

automation google analytics email marketing html link building seo digital marketing continuous improvement team building crm

Work Mode

Work from Office

Job Type

Full Time

Job Description

Position Overview

Lloyds Ventures is seeking a highly skilled

Digital Marketing SEO Specialist

to lead end-to-end digital growth initiatives. The ideal candidate will manage SEO performance, Zoho campaigns, LinkedIn Ads, LinkedIn page growth, website management, and ensure the Lloyds Ventures brand ranks prominently on search engines. This role requires hands-on execution, analytical skills, and deep technical expertise.

Key Responsibilities

1. Search Engine Optimization (SEO)

Develop and execute comprehensive SEO strategies to ensure
Lloyds Ventures ranks on top of Google search results
.
Conduct keyword research, competitor analysis, on-page off-page optimization.
Optimize website structure, URLs, metadata, and internal linking.
Manage backlink acquisition and high-quality link-building campaigns.
Monitor performance using Google Search Console, Google Analytics, SEMrush, Ahrefs, etc.
Track and improve domain authority search engine visibility.

2. Zoho Campaigns Automation

Plan, create, and execute
Zoho email marketing campaigns
for client acquisition and retention.
Design workflows, automation journeys, drip campaigns, and segment mailing lists.
Maintain Zoho CRM data hygiene and campaign reporting.
Improve open rates, click-through rates, and conversion metrics.

3. LinkedIn Ads Performance Marketing

Manage
LinkedIn Paid Ads
, audience targeting, and campaign optimization.
Launch campaigns for lead generation, brand awareness, and event promotions.
Track KPIs such as CPC, CPL, impressions, conversions, and optimize budgets.
Create performance dashboards and weekly reports.

4. LinkedIn Organic Growth

Boost and manage
LinkedIn posts
for maximum reach and engagement.
Execute strategies to
increase LinkedIn page followers
organically and through sponsored campaigns.
Create and schedule high-quality content aligned with brand positioning.
Monitor engagement metrics and improve overall presence.

5. Website Management

Oversee the Lloyds Ventures website end-to-end including updates, landing pages, content refresh, and SEO fixes.
Coordinate with developers/designers for UI/UX improvements.
Ensure website speed optimization, mobile responsiveness, security, and uptime.
Implement A/B testing to improve conversions.

6. Analytics Reporting

Provide weekly and monthly reports on SEO ranking, website traffic, campaign performance, and ROI.
Analyze data and recommend actionable insights for continuous improvement.
Maintain dashboards across Zoho, Analytics, and LinkedIn.

What you need to have/ bring to the table:

2-5 years of proven experience in SEO and digital marketing.
Strong hands-on knowledge of Zoho Campaigns Zoho CRM.
Experience running LinkedIn Ads performance marketing campaigns.
Proficiency with SEO tools: Ahrefs, SEMrush, MOZ, Google Search Console, Google Analytics.
Strong understanding of content strategy, keyword intent, and ranking algorithms.
Basic knowledge of HTML, WordPress/CMS, website hosting, and technical SEO.
Excellent communication, analytical, and reporting skills.

Preferred Attributes:

Ability to work independently with ownership and responsibility.
Strong attention to detail and deadline-driven.
Creative mindset with understanding of digital trends.
Experience in B2B marketing preferred.

Benefits and Perks:

As per industry standards experience.
Health benefits covered for immediate dependents.
Regular company meetups and quarterly team-building events.
Access to internal learning tools, certifications, and upskilling resources.

Required Skills

Campaigns and Marketing Automatiom SEO Performance Marketing Website Management Analytical Skills LinkedIn Ads

More Jobs at Jlloyds Ventures

Digital Marketing & SEO Specialist

gurugram

2.0 - 5.0 yrs

INR 5 - 9 Lacs

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Digital Marketing & SEO Specialist

Experience & Salary

Skills Required

Work Mode

Job Type

Job Description

Position Overview

Digital Marketing SEO Specialist

Key Responsibilities

1. Search Engine Optimization (SEO)

Lloyds Ventures ranks on top of Google search results

2. Zoho Campaigns Automation

Zoho email marketing campaigns

3. LinkedIn Ads Performance Marketing

LinkedIn Paid Ads

4. LinkedIn Organic Growth

LinkedIn posts

increase LinkedIn page followers

5. Website Management

6. Analytics Reporting

What you need to have/ bring to the table:

Preferred Attributes:

Benefits and Perks:

More Jobs at Jlloyds Ventures