Digital Marketing & Media

As the Vice President of Digital Marketing & Media at Zensciences Digital, your role will involve leading the high-growth digital marketing business within Zensciences. Your primary responsibilities will include owning the full P&L of Zensciences Digital, driving revenue growth with profitability benchmarks, and developing pricing models and monetization strategies across service lines. You will be tasked with defining and executing the strategic roadmap for the next 23 years, innovating service offerings through productized solutions and AI interventions, and ensuring that Zensciences Digital maintains a competitive edge by benchmarking against global agency standards. Building and nurturing relationships with key clients, driving upsells and cross-sell opportunities, and maintaining high customer satisfaction, retention, and advocacy metrics will be crucial aspects of your role. You will also be responsible for leading and developing a diverse team across various functions such as content, media, SEO, CRM, and analytics. Operational excellence, thought leadership, and market positioning are additional key areas where you will play a significant role. This will involve establishing delivery SLAs, governance routines, and quality benchmarks, as well as representing Zen Digital externally through events and publications. The ideal candidate for this position would have 15-20 years of experience in digital marketing or B2B consulting, with proven P&L leadership experience managing a business of minimum INR 100 Cr and a team of 100 digital experts. A deep understanding of SEO, performance marketing, ABM, and content-led funnels, along with a track record of team building, scaling operations, and client growth, will be essential. Strong executive presence and CXO relationships are also desired qualities for this role. This leadership position is based in Bangalore and offers an opportunity to drive measurable growth and customer engagement for forward-thinking B2B brands within the dynamic digital landscape.,