Digital Marketing Manager

Do you love creating marketing campaigns? Do you have creative ideas? Are you driven by innovation and learning? — Yes? We at Pappy joe Clinic Management Software are are looking for you! Objectives of this role Develop and implement digital marketing strategies aligning with the company’s goals. Conduct market research, understand the target audience, and identify marketing and growth opportunities. Create and execute campaigns across various digital channels, like email, social media, paid advertising and search engine optimisation. Measure and analyse campaigns’ success using data and analytics tools. Lead client meetings and explain the campaign details to the client with key performance metrics (KPIs). Your responsibilities Understand how ad creative elements perform for each unique advertising goal (traffic, conversions, and engagement). Track and analyse primary metrics, revenue and paid ad initiatives weekly and monthly. Experiment and implement innovative digital marketing strategies, tools and best practices to improve ROAS consistently. Stay up-to-date with digital marketing trends and new technologies, and make recommendations for how the company can stay ahead of the curve. Required skills and qualifications Experienced in SEO, Google Ad, Social Media Marketing, Content creation, Video Marketing and Email Marketing Job Type: Full-time Pay: ₹13,467.94 - ₹25,144.21 per month Schedule: Day shift Supplemental Pay: Commission pay Work Location: In person