Digital Marketing Manager

4 - 6 years

4 - 5 Lacs

Posted:9 months ago| Platform: Naukri logo

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Work Mode

Remote

Job Type

Full Time

Job Description

Role & responsibilities

Design and supervise all aspects of the digital marketing department including marketing database, email, and

display advertising campaigns

Grow and monitor campaign budgets.

Plan and manage the creation of relevant and engaging digital content for publishing onto various digital platforms

Plan and manage the various social media platforms.

Plan and manage digital advertising campaigns

Plan and manage SEO campaigns

Provide accurate reports on the marketing campaigns overall performance.

Coordinate with various advertising and media experts to improve marketing results.

Appraise important metrics that affect website traffic, service quotas, and target audience

Collaborate with teams to brainstorm new and innovative growth strategies

Keep up to date with emerging digital platforms, industry trends, and MarTech

A Digital Marketing Manager is responsible for all aspects of a companys marketing operations. The central goal is to

help grow a brands influence and have a conversion strategy in place while also increasing brand loyalty and

awareness. He or she plays a major role in driving website traffic and acquiring leads or customers. Depending on the

size of the marketing team, this may or may not be a team lead role.

Duties will include planning, implementing, and monitoring digital marketing campaigns across various digital

networks. The ideal candidate is someone with experience in marketing, art direction, and social media

management. He/she needs to be an outstanding communicator and can demonstrate excellent interpersonal,

project management, and analytical skills.

The Digital Marketing Manager reports to the Digital Marketing Director or Head of Marketing.

Perks and benefits

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