Digital Marketing Manager

Responsibilities for Digital Marketing Manager
Analyze digital data to draw key recommendations around website optimizationConduct social media audits to ensure best practices are being usedMaintain digital dashboard of several different accountsCoordinate with the sales team to create marketing campaignsPrepare emails to send out to customersMonitor key online marketing metrics to track the successCreate and maintain online listings across the potential business platformEnsure that the brand message is consistentPlan and execute all digital marketing, including SEO/SEM, PPC, SC, B2B marketing database,email, social media, and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Identify trends and insights, and optimize spend and performance based on theinsightsPlan, execute, and measure experiments and conversion testsCollaborate with internal teams to create landing pages and optimize the userexperienceInstrument conversion points and optimizes user funnelsCollaborate with agencies and other vendor partnersEvaluate emerging technologies. Provide thought leadership and perspective foradoption where appropriate

Qualifications for Digital Marketing
5+ Years of Experience in Digital Marketing1+ Yrs. in ManagerExperience executing paid social media campaignsBachelor's degree in marketing or businessKnowledge of video and picture editing software such as AdobeMust be able to juggle multiple projects at the same timeIncredible attention to detailFull understanding of all social media platformsProblem-solving skillsKnowledge of content management systems