Job
Description
About the role: We are looking for a hands-on Digital Marketing Manager to establish and boost our demand generation engine. The ideal candidate will bring a practical understanding of performance marketing, a growth-focused mind-set, and willingness to experiment and learn fast. As an individual coordinator, you will closely work with the Marketing, Content, Design and Tech teams to run client-focused lead generation and nurture campaigns using a mixture of SEM (Google Ads), Paid Social, Organic Social (videos and content), Email Marketing, SEO, and Analytics. We are looking for someone who is hand-on, agile, self-disciplined, and sociable. Qualifications (Essential): BBA –Digital Marketing Experience: Fresher Skills & Experience (Essential): Demonstrable experience in delivering high quality marketing solutions with positive, measurable results and a key focus on digital marketing, experience in brand marketing, market research or data analysis Experience in planning and executing new product launches and/or increasing brand awareness of existing products and services Experience in the development and implementation of digital communication strategies along with website and social media management Excellent copywriting and proof-reading skills, with a very high-level attention to detail Experience in planning and producing content for social media platforms like, Twitter, and LinkedIn etc., Detailed understanding of paid marketing through social media platforms like Facebook, Instagram, Twitter, and LinkedIn etc., and ability to produce reports and analysis based on the performance of each post/marketing campaign. Conducting marketing activities on social media platforms like Twitter, and LinkedIn etc., Strong analytical skills needed for conducting marketing activities on social media platforms and plan customized approaches for campaigns on each of these platforms. Hands-on experience with marketing automation systems Extensive experience in Content-led marketing and Paid Marketing across multiple platforms including social media advertising and Google Ads (AdWords) Highly analytical with ability to apply analytics to drive and deliver results and ROI Strong understanding of customer and market dynamics and requirements Strong knowledge of website analytics tools (e.g. Google Analytics) SEO knowledge is an advantage. Key Behavioral Competencies: Creative thinker and able to develop contemporary marketing content Create and maintain internal, partner and user relationships Highly effective relationship building and relationship management skills Able to read, analyze and interpret and communicate information effectively Fluent in English with excellent communication skills across all key methods – oral (including presentations), written and non-verbal Updated on the latest digital marketing trends Strong analytical skills and data-driven thinking High on collaboration skills Attention to detail Job Type: Full-time Pay: ₹50,000.00 - ₹60,000.00 per month Benefits: Provident Fund Schedule: Day shift Education: Bachelor's (Required) License/Certification: Google Ads Certification (Preferred) Fundamentals of digital marketing (Preferred) Location: Mulund West, Maharashtra (Required) Work Location: In person
