Digital Marketing Executive

Job Description

Join Our Journey at VuNet VuNet is a pioneer in Business Journey Observability , leveraging Big Data and Machine Learning to transform digital experiences across the financial services. Our deep-tech platform provides end-to-end visibility into customer journeys empowering proactive issue resolution, operational resilience, and superior user satisfaction. If you ve ever used instant payment systems like UPI, chances are you ve already experienced the power of our platform we monitor over 28 billion digital transactions monthly (that s equal to watching 3 years of tik-tok videos) , touching 300 million users with leading banks and financial institutions . VuNet is Series B funded, part of NASSCOM DeepTech Club, awarded NASSCOM s AI Gamechanger, recognized in Forbes DGEMS 200 and by several global analysts including Gartner, Omdia. We re building a new category of observability purpose-built for complex digital journeys across payments, lending, core banking and more already powering some of the largest banks in India and MEA. Your Role: Digital Marketing Executive As a Digital Marketing Executive , you will be responsible for developing, implementing, and managing online marketing campaigns to promote the company s products. You will play a major role in enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers through various digital channels such as SEO, social media, email marketing, and paid advertising. Are you excited to be a part of VuNets trailblazing team? Join VuNet and make a difference Roles & Responsibilities Key Responsibilities Marketing Automation : Execute email marketing campaigns, nurture sequences, and CRM hygiene using tools like Hubspot or equivalent. Content Support: Write and edit marketing content, including social media posts, newsletters, landing pages, and product collateral. Campaign Execution: Support integrated marketing campaigns across digital and offline channels, measuring and optimizing along the way. Social Media: Regularly update and manage our social media platforms like LinkedIn, YouTube, and Twitter Reporting & Analysis: Track campaign performance, lead metrics, and engagement data to support continuous improvement. Understanding of On-Page, Affiliate, and Technical SEO would be an added advantage. What You Bring 2-3 years of experience in B2B marketing, preferably in a tech or SaaS environment. Hands-on experience with marketing automation tools (e.g., HubSpot, Zoho, Mailchimp, etc.). Strong written communication skills with a knack for creating engaging content. Comfortable with analytics tools and reporting dashboards. A collaborative, can-do attitude with the ability to juggle multiple priorities What We Offer Life at VuNet: Building the Future Together At VuNet, we re building a world-class observability platform, proudly Made in India and were just getting started. We re a team of passionate problem-solvers who love tackling complex challenges. We learn fast, adapt quickly, and stay curious especially when it comes to exploring and staying ahead of the curve with emerging technologies like Gen AI . More than just a tech company, VuNet is a place where collaboration, learning, and innovation are part of everyday life. We believe in working together, taking ownership, and growing as a team. If you re looking to work on cutting-edge technology, make a real impact, and grow with a supportive team you ll feel right at home at VuNet. Know More and Follow us on Benefits For You 100% health insurance (for you, your parents, and dependents). Mental wellness and 1:1 counselling support. A learning culture that promotes growth, innovation, and ownership. Transparent, Inclusive, and high-trust workplace culture. New Gen AI and integrated Technology workspace. Supportive career development programs to expand your People skills and enhance expertise with various training programs.