Digital Marketing Executive

Digital Marketing Executive (3+ Years Experience)

About Us

Vruksh Digital Solutions is a 360 degree Digital Marketing Agency based in Navi Mumbai & Mumbai, Indian Businesses nationwide approach us to help them establish brand identity and position themselves strategically in the marketplace. We are fast-paced, results-driven, and constantly-evolving to meet our clients’ needs as they connect with their audiences. We are results-driven digital marketing agency dedicated to crafting high-impact visual campaigns across social, web, and branding platforms.

Position Summary

We are seeking a dynamic and results-driven Digital Marketing Executive to join our marketing team. The successful candidate will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company's products and services. This role requires a creative individual with strong analytical skills and a passion for digital marketing trends.

Key Responsibilities

Campaign Management

• Plan, execute, and optimize digital marketing campaigns across multiple channels including social media, email, PPC, and content marketing
• Develop and manage digital marketing budgets and track ROI on all campaigns
• Create compelling ad copy, landing pages, and marketing materials
• Monitor campaign performance and provide regular reports with actionable insights

Social Media Marketing

• Manage and grow company social media presence across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.)
• Create engaging content calendars and post schedules
• Respond to comments, messages, and engage with followers
• Analyze social media metrics and adjust strategies accordingly

Content Marketing

• Develop content marketing strategies to drive engagement and lead generation
• Create and optimize blog posts, articles, infographics, and video content
• Collaborate with design team to produce visually appealing marketing materials
• Ensure all content aligns with brand voice and messaging

SEO & SEM

• Conduct keyword research and implement SEO best practices
• Optimize website content for search engines and user experience
• Manage Google Ads/Meta campaigns and other paid advertising platforms
• Monitor website analytics and search engine rankings

Email Marketing

• Design and execute email marketing campaigns
• Build and segment email lists for targeted messaging
• Create automated email sequences and nurture campaigns
• Analyze email performance metrics and optimize open rates and conversions

Analytics & Reporting

• Track and analyze digital marketing performance using tools like Google Analytics, Facebook Insights, etc.
• Prepare detailed monthly and quarterly marketing reports
• Identify trends and insights to improve campaign effectiveness
• Present findings and recommendations to management

Required Qualifications

Education & Experience

• Bachelor's degree/Diploma in Marketing, Communications, Business, or related field
• 2-4 years of experience in digital marketing or related role
• Proven track record of successful digital marketing campaigns

Technical Skills

• Proficiency in digital marketing tools and platforms (Google Analytics, Google Ads, Facebook Business Manager, etc.)
• Experience with marketing automation tools (HubSpot, Mailchimp, or similar)
• Basic knowledge of HTML, CSS, and website management
• Familiarity with graphic design tools (Canva, Adobe Creative Suite) is a must
• Understanding of CRM systems and lead management

Core Competencies

• Strong analytical and problem-solving skills
• Excellent written and verbal communication skills
• Creative thinking and ability to generate innovative marketing ideas
• Detail-oriented with strong organizational and project management skills
• Ability to work independently and manage multiple projects simultaneously
• Up-to-date with the latest digital marketing trends and best practices

Preferred Qualifications

• Google Ads and Google Analytics certifications
• Experience with e-commerce platforms and online sales
• Knowledge of marketing automation and lead nurturing
• Previous experience in B2B or B2C marketing
• Familiarity with conversion rate optimization (CRO)

What We Offer

• Competitive salary range: [Insert salary range]
• Performance-based bonuses and incentives
• Professional development opportunities and training
• Flexible work arrangements
• Health insurance and other benefits
• Dynamic and collaborative work environment
• Opportunity to work with cutting-edge marketing technologies

Why Join Us

• Work on exciting brand and campaign videos that reach millions
• Flexible work environment with opportunities to upskill
• Creative freedom to experiment and push design boundaries
• Collaborative team culture that values talent and initiative
• Competitive salary + growth path to lead digital marketing manager roles

How to Apply

Send us your updated **resume**, **portfolio link**, and a **brief note** on why digital marketing excites you. Only applications with digital marketing portfolios will be considered.

E-mail: [email protected]

Previous Experience: +3years experience in the relevant field

Salary: Depends on Expertise and last drawn

Note: There will be 3 month probation period

Job Type: Full-time

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

• Flexible schedule
• Paid sick time
• Paid time off

Schedule:

• Day shift

Ability to commute/relocate:

• Vashi, Navi Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Education:

• Diploma (Preferred)

Experience:

• Facebook Advertising: 2 years (Preferred)
• Social media management: 2 years (Required)
• Google Ads: 2 years (Preferred)
• Digital marketing: 2 years (Required)

Work Location: In person