Digital Marketing Executive

Job Title: Digital Marketing Executive

Experience Required:

Job Summary

We are looking for a creative and results-oriented Digital Marketing Executive who can manage digital campaigns and create engaging content to increase brand awareness, drive traffic, and generate leads across digital platforms.

Key Responsibilities

Content Creation & Management

• Create engaging content for social media, websites, blogs, email campaigns, and ads
• Write captions, posts, basic ad copies, and content briefs
• Coordinate with designers and video editors for visual and video content
• Ensure content aligns with brand voice and marketing goals

Digital Marketing & Campaigns

• Plan and execute digital marketing campaigns across social media, search engines, and email
• Manage and optimize paid ads on Google Ads and Meta platforms
• Support lead generation and brand awareness campaigns

Social Media Management

• Manage day-to-day social media activities including posting, engagement, and community management
• Monitor trends and suggest new content ideas

SEO & Website Support

• Perform keyword research and optimize content for SEO
• Assist in updating website content to improve visibility and traffic

Analytics & Reporting

• Track content and campaign performance using Google Analytics and platform insights
• Prepare basic performance reports and improvement suggestions

Required Skills & Qualifications

• Bachelors degree in Marketing, Communications, or a related field
• 1–3 years of experience in digital marketing and content creation
• Strong writing and communication skills
• Knowledge of SEO, social media marketing, and email marketing
• Experience with Google Analytics, Google Ads, and Meta Business Suite

Preferred Educational Qualification

• B.Tech

  CSE, IT, ECE, etc.)

Preferred Skills

• Basic knowledge of graphic design or video editing tools
• Experience with content calendars and marketing tools
• Digital Marketing certification