Key Responsibilities: Perform keyword research and implement on-page/off-page SEO strategies. Monitor website traffic, rankings, and optimize performance using tools like Google Analytics and Search Console. Create SEO-friendly content for blogs, websites, landing pages, email campaigns, and product descriptions. Collaborate with design and development teams to align content with visual and functional elements. Develop and execute content calendars for platforms like Instagram, Facebook, LinkedIn, and Twitter. Engage with followers, respond to messages, and increase brand visibility. Set up and manage Facebook/Instagram (Meta) ad campaigns and Google Ads. Monitor ad performance, optimize campaigns based on data insights, and report ROI. Track KPIs and generate weekly/monthly reports on campaign performance. Required Skills & Qualifications: Bachelor's degree in Marketing, Communications, or a related field. Should have 06 months to 02 years of hands-on experience in digital marketing. Strong knowledge of SEO, Google Ads, Meta Ads, Content Writing, and Social Media Management. Familiarity with tools like Google Analytics, Google Ads Manager, Meta Business Suite, SEMrush/Ashrefs, and Canva. Excellent written and verbal communication skills. Job Type: Full-time Schedule: Day shift Work Location: In person

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Digital Marketing Executive