Digital Marketing Executive Job

About the job: UC Global Study is a fast-growing overseas education consultancy helping students fulfill their dream of studying abroad. We are expanding our outreach and looking for a creative, results-driven Marketing Executive to join our team. Key responsibilities: 1. Plan and execute marketing campaigns (online and offline) to generate leads. 2. Work closely with the counseling team to ensure lead quality and conversion. 3. Manage the company's Instagram, LinkedIn, and Facebook accounts. 4. Create engaging content, including posts, reels, blogs, and success stories. 5. Collaborate with graphic designers and video editors as needed. 6. Coordinate with micro-influencers and student ambassadors. 7. Assist in organizing seminars, webinars, college fests, and caf events (like Careers & Coffee). 8. Execute targeted email and WhatsApp campaigns for student engagement and follow-ups. 9. Track and report performance metrics for digital campaigns (reach, engagement, conversions). 10. Use tools like Meta Business Suite, Google Analytics, etc. 11. Develop and manage brochures, standees, flyers, and presentations for events and partners. Requirements: 1. Bachelor's degree in Marketing, Mass Communication, or related field. 2. 1-3 years of experience in digital or educational marketing. 3. Strong written and verbal communication skills. 4. Creative thinker with basic knowledge of Canva, Instagram trends, and performance metrics. 5. Familiarity with the education industry and student behavior is a plus. What We Offer: 1. Opportunity to be part of a growing education brand. 2. Exposure to international education sector trends. 3. Creative freedom to lead marketing campaigns and events. 4. Supportive work environment with growth potential. Who can apply: Only those candidates can apply who: have minimum 1 years of experience are from Faridabad, Delhi, Noida only Salary: ₹ 3,00,000 - 4,20,000 /year Experience: 1 year(s) Deadline: 2025-07-02 23:59:59 Skills required: Search Engine Marketing (SEM), Market Analysis, Facebook Marketing, Teamwork, English Proficiency (Spoken), Instagram Marketing, Market research, Sales, Marketing Strategies , Marketing Automation and Self-learning Other Requirements: We’re looking for a dynamic, creative, and results-driven marketing professional passionate about student engagement and digital outreach. Preferred Qualifications: 1. Bachelor’s degree in Marketing, Mass Communication, or related field. 2. 1–3 years of experience in education, edtech, or youth marketing. 3. Strong understanding of Instagram, Reels, and student-focused content. 4. Basic knowledge of Canva or Adobe Express for design work. 5. Familiar with tools like Meta Ads Manager, Google Analytics, and Mailchimp. 6. Good command over English for writing catchy captions, emails, and ad copy. 7. Prior experience in organizing or promoting student events/webinars is a plus. 8. Data-driven mindset to track KPIs (engagement, cost-per-lead, etc.). 9. Familiarity with CRMs like Zoho or Leadsquared is an added advantage. 10. Energetic, creative, and willing to take initiative. 11. Based in Delhi NCR and available to work from the office (New Friends Colony). 12. Immediate joiners or notice period of less than 15 days preferred. About Company: At UC Global, we arrange everything to ease your education abroad. We take complete responsibility for helping you apply to the institution of your choice, procure the necessary visa, and prepare all the required documents. Our professionals will be right by your side while you make the most crucial decision of your life to step toward your future confidently. Our solid network of university partners and scholarship systems will easily help you get through the admission process. By choosing us, you can concentrate on preparing for your education abroad while we deal with your paperwork.