Digital Marketing Executive

Qualification

We are seeking a Digital Marketing Executive to join our growing team in Chennai. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns that promote our brand and services. You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Key Responsibilities:

• Plan and execute all digital marketing efforts including SEO, SEM, and PPC campaigns
• Develop and manage email marketing strategies and social media campaigns across platforms (Facebook, LinkedIn, Instagram, etc.)
• Create, manage, and optimize Google Ads campaigns to maximize ROI
• Monitor and analyze website traffic and performance using Google Analytics and other tools
• Collaborate with internal teams to create engaging content aligned with marketing objectives
• Manage and update website content using WordPress
• Identify trends and insights and optimize performance based on analytics
• Stay up to date with the latest digital marketing trends and best practices

Key Skills Required:

• Search Engine Optimization (SEO)

• Search Engine Marketing (SEM)
• Google Ads PPC Management
• Email Marketing
• Social Media Marketing (Organic Paid)
• Google Analytics Performance Reporting
• WordPress Website Management