Digital Marketing Executive

Position: Digital Marketing Manager

Location: Indore, Madhya Pradesh (Work From Office)

Job Type: Full-time

Experience: Minimum 2+ years in digital marketing (agency experience preferred)

Summary: The role involves leading digital marketing strategies, managing campaigns across multiple channels, driving growth for the agency and its clients, and leading a team to deliver measurable ROI.

Key Responsibilities

• Develop and implement data-driven strategies across SEO, PPC, social media, email, and content marketing.
• Manage multi-channel campaigns (Google Ads, Meta Ads, LinkedIn, Programmatic, etc.) for optimal performance.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Lead and mentor a team of digital marketers, content creators, and performance specialists.
• Serve as the primary contact for high-value clients, ensuring campaign success and retention.
• Collaborate with sales, design, and development teams for integrated solutions.
• Monitor KPIs (ROI, CAC, CTR, conversions) using tools like Google Analytics, Meta Ads Manager, and SEMrush.
• Provide monthly performance reports with actionable insights.
• Conduct A/B testing for ad creatives, landing pages, and email campaigns.
• Stay updated on AI-driven marketing tools, automation, and industry trends.
• Contribute to agency branding through case studies, blogs, and webinars.

Skills & Qualifications

• 2+ years of digital marketing experience (agency experience preferred).
• Expertise in:
• SEO (On-page, Off-page, Technical)
• Paid Ads (Google Ads, Meta Ads, LinkedIn, Programmatic)
• Social Media Marketing (Organic & Paid)
• Email & Content Marketing
• Google Analytics, Tag Manager, Data Studio
• Strong analytical, problem-solving, communication, presentation, and client management skills.

Good-to-Have:

• Knowledge of Conversion Rate Optimization (CRO) and UX best practices.

Perks & Benefits

• Competitive salary with performance bonuses.
• Access to premium tools and training programs.
• Opportunity to work with global clients and cutting-edge strategies.

Job Types: Full-time, Permanent

Pay: ₹9,493.82 - ₹28,293.61 per month

Work Location: In person