Digital Marketing Executive

Job Summary

We are seeking a skilled and motivated Digital Marketing Executive with hands-on experience in SEO, content strategy, and WordPress management.
The ideal candidate should be analytical, creative, and capable of executing effective digital marketing strategies to drive growth and performance.

Key Responsibilities

• Plan, execute, and optimize digital marketing campaigns across multiple platforms.
• Conduct keyword research, competitor analysis, and implement on-page/off-page SEO strategies.
• Develop and manage backlink strategies (guest posting, directory submissions, outreach).
• Create, schedule, and analyze social media content (Facebook, Instagram, LinkedIn) to boost engagement.
• Track, measure, and report performance using Google Analytics (GA4), Google Search Console, SEMrush, and Ahrefs.
• Manage WordPress website updates, content uploads, and perform basic optimizations.
• Stay updated on digital marketing trends, AI tools, and best practices.

Skills & Qualifications

• Minimum 2 years of experience in Digital Marketing or SEO roles (agency or in-house).
• Strong understanding of On-Page, Off-Page, and Technical SEO.
• Hands-on experience with WordPress.
• Proficiency in SEO tools like SEMrush and Ahrefs.
• Familiarity with AI-powered tools (ChatGPT, Gemini, Perplexity, etc.).
• Strong analytical ability with expertise in GA4 and performance reporting.
• Basic knowledge of HTML/CSS.
• Beginner level design skills using Canva or Adobe Photoshop for content creatives.
• Excellent written and verbal communication skills.
• Ability to manage multiple projects independently and meet deadlines.

Education

• Bachelor’s degree in Marketing, Communications, Business, or a related field.

Benefits

• Competitive salary based on experience and performance.
• Creative and collaborative work environment.
• Opportunity to work on diverse client projects.
• Professional growth and skill development opportunities.

Job Type: Full-time

Pay: ₹18,000.00 - ₹30,000.00 per month

Work Location: In person