Digital Marketing Executive

Full job description

We are looking for 3 years of experienced Digital Marketing Executive with a focus on SEO and Google Ads to join our team. The ideal candidate will be responsible for managing and optimizing our digital marketing efforts, ensuring strong online visibility, driving relevant traffic, and improving our search engine rankings.

Key Responsibilities:

• Develop, implement, and manage SEO strategies to boost organic search rankings and increase website traffic.
• Conduct keyword research, optimize on-page content, and implement best SEO practices.
• Plan, create, and execute effective Google Ads campaigns (Search, Display, Shopping, etc.).
• Monitor and analyze campaign performance, adjusting strategies to maximize ROI and meet KPIs.
• Conduct competitive analysis and stay up to date with the latest SEO and Google Ads trends and algorithm updates.
• Collaborate with content creators, developers, and other team members to ensure alignment with SEO objectives.
• Manage PPC budgets and optimize ad spending for maximum results.
• Provide regular reports and insights on campaign performance, including website traffic and lead generation.

Qualifications:

• Proven 2 years of experience as a Digital Marketing Executive or in a similar role with a strong focus on SEO and Google Ads.
• Proficiency in SEO tools (Google Analytics, SEMrush, Moz, etc.) and Google Ads platform.
• Strong analytical and problem-solving skills with the ability to interpret data and make data-driven decisions.
• Knowledge of on-page and off-page SEO techniques, including link building, meta tags, and content optimization.
• Experience with PPC campaigns, A/B testing, and landing page optimization.
• Excellent communication skills and ability to work collaboratively in a team.

Location: Kochi

Salary: 25k + Incentives

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person