Digital Marketing and Social Media Manager

Company Description

TopUni Network is India's leading education event platform that empowers students to make informed decisions about their higher education journeys. We bridge the gap between students and top universities, facilitating meaningful interactions and providing transparent guidance. Our platform offers students unique opportunities to connect with university representatives, explore diverse programs, and discover paths that align with their aspirations. We believe every student deserves access to quality education tailored to their interests and goals. Join us at TopUni Network and help pave the way to a brighter future, one event at a time.

Role Description

This is a full-time on-site role for a Digital Marketing and Social Media Manager, located in the Greater Kolkata Area. The Digital Marketing and Social Media Manager will be responsible for managing social media marketing campaigns, developing and implementing content strategies, optimizing social media performance, and producing engaging written content. The role also involves analyzing metrics to measure success, handling communications, and ensuring cohesive brand messaging across all digital platforms.

Qualifications

• Social Media Marketing, Social Media Optimization (SMO) skills
• Experience in developing and implementing Content Strategy
• Strong Communication and Writing skills
• Excellent organizational and multitasking abilities
• Proficiency in using social media management tools and analytics
• Bachelor's degree in Marketing, Communications, or related field
• Prior experience in the education sector is a plus