Digital Marketing and Content Marketing

As a Digital Marketing Specialist, you will be responsible for orchestrating digital content strategies across all online platforms to drive traffic, engagement, sales, and brand promotion. Your key responsibilities will include: - Writing compelling content for products/services and the company. - Managing a content marketing budget effectively. - Implementing SEO best practices to enhance online visibility. - Designing and implementing creative marketing strategies for content dissemination. - Planning and executing digital marketing campaigns including SEO/SEM, email, social media, and display advertising. - Analyzing marketing performance to optimize future campaigns based on ROI and KPIs. - Collaborating with internal teams and agencies to enhance user experience and optimize conversions. - Staying updated on emerging technologies and industry best practices. Qualifications required for this role include: - Bachelor's degree in marketing or related fields. - Experience in online community building and data-driven analytics. - Proficiency in Social Media Analytics and website analytics tools. - Strong interpersonal, verbal, and written communication skills. - Demonstrable working experience in digital marketing and managing various online campaigns. - Creative mindset with the ability to identify target audiences and create engaging digital campaigns. - Knowledge of ad serving tools, Google Adwords, HTML, CSS, and JavaScript development. - Strong analytical skills with a data-driven approach to marketing. - Up-to-date with the latest online marketing trends and best practices. Join us to leverage your digital marketing expertise and contribute to our company's growth through innovative strategies and impactful campaigns.,