Digital Marketer

Company Description

Sales Yatra is a next-generation Lead-to-Sale CRM built for Indian SMEs. We help businesses move beyond using Excel to manage their sales journey with simplicity, automation, and growth in mind. Our solution integrates with platforms like Meta ads and the official WhatsApp Business API, ensuring seamless lead management and engagement. Our vision is to become the AI-first Sales OS for Indian SMEs, empowering businesses to grow faster and with less chaos.

Role Description

This is a full-time on-site role for a Digital Marketer, located in Chennai. The Digital Marketer will be responsible for creating and executing digital marketing strategies, managing social media campaigns, generating leads, and analyzing web traffic and online performance metrics. Day-to-day tasks will include coordinating with the marketing team, optimizing content for SEO, and using web analytics to measure and report on campaign effectiveness.

Qualifications

• Social Media Marketing, Lead Generation, and Digital Marketing skills
• Experience in Marketing and Web Analytics
• Strong analytical and problem-solving skills
• Excellent communication and teamwork abilities
• Hands-on experience with digital marketing tools and platforms
• Knowledge of SEO and SEM practices
• Bachelor's degree in Marketing, Business, or a related field
• Experience in CRM and sales automation is a plus