Digital Executive

You will be joining our dynamic team as a Digital Executive, where your primary role will be to assist in the planning, execution, and optimization of our digital marketing efforts across various channels. Your responsibilities will include: - Assisting in the development and implementation of digital marketing strategies, such as SEO, SEM, social media, email marketing, and content marketing. - Managing and updating website content to ensure accuracy and adherence to brand guidelines. - Scheduling and publishing engaging content on social media platforms. - Monitoring and analyzing digital campaign performance, providing regular reports and insights. - Conducting keyword research and competitive analysis to identify new opportunities. - Supporting the creation of email marketing campaigns, including list segmentation and performance tracking. - Collaborating with internal teams to ensure consistent messaging and integrated campaigns. - Staying up-to-date with the latest digital marketing trends, tools, and best practices. - Assisting in managing digital advertising campaigns such as Google Ads and social media ads. - Performing administrative tasks as required to support the digital marketing team. Qualifications required for this role include: - 1-3 years of experience in digital marketing, preferably in an agency or in-house marketing team. - Proven understanding of various digital marketing channels and their respective best practices. - Good knowledge of SEO and Google Analytics. - Excellent written and verbal communication skills. - Strong analytical skills and attention to detail. - Ability to work independently and as part of a team in a fast-paced environment. Skills that will be beneficial for this role: - Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint). - Basic understanding of email marketing platforms such as Mailchimp and Constant Contact. - Knowledge of graphic design tools like Canva and Adobe Photoshop (a plus). - Time management and organizational skills. - Problem-solving aptitude. Preferred qualifications include certifications in Google Ads, Google Analytics, or other relevant digital marketing platforms, as well as experience with A/B testing and conversion rate optimization. This is a full-time position based in Noida, Uttar Pradesh. You should be able to reliably commute or plan to relocate before starting work. The total required experience is 1 year.,