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Digital Content Strategist

Digital Content Strategist

0 years

|

0 Lacs

Posted:3 weeks ago| Platform:

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Skills Required

content strategies creativity research ads drive engagement video marketing analysis messaging storytelling consistency report

Work Mode

On-site

Job Type

Full Time

Job Description

Digital Content Strategist

Key Responsibilities

Develop and execute comprehensive content strategies for social media, websites, and digital campaigns tailored to each clients brand goals.
Interpret creative briefs to develop and produce creative concepts through execution on assigned brands and research and understand the client's needs and target audiences
Write engaging, brand-aligned copy for reels, posts, ads, landing pages, and other digital touchpoints.
Create Content calendars and campaign concepts that drive engagement and conversions.
Collaborate with designers, video editors, and marketing teams to bring creative ideas to life.
Conduct audience research and competitor analysis to refine tone, messaging, and content direction.
Stay updated on social media trends, digital storytelling, and new content formats.
Ensure consistency in voice, message, and brand personality across all content assets.
Report on content performance and provide insights tied to client KPIs

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