A graphic designer creates visual communication materials for both internal and external use, focusing on clear, effective, and aesthetically pleasing designs. This includes developing logos, signage, marketing materials, and digital content. Their role is crucial for patient navigation, brand identity, and patient engagement. Here's a more detailed look at the job role and responsibilities: Key Responsibilities: Visual Communication: Designing visual elements like logos, illustrations, and graphics to convey information and build a positive image. Brand Identity: Creating and maintaining a consistent visual brand, including color palettes, typography, and overall design style. Patient Navigation: Designing clear and user-friendly signage, wayfinding systems, and educational materials for patients and visitors. Marketing and Outreach: Developing marketing materials like brochures, social media graphics, and website content to promote services and build public trust. Digital Content Creation: Designing engaging digital content for websites, social media platforms, and email campaigns. Collaboration: Working with various teams, including marketing, communications, and internal stakeholders, to ensure designs meet their needs. Design Software Proficiency: Utilizing software like Adobe Photoshop, Illustrator, and InDesign to create and edit designs. Concept Development: Generating creative ideas and visual concepts that align with the hospital's brand and communication goals. Feedback and Iteration: Incorporating feedback from stakeholders and making revisions to designs to ensure they are effective and well-received. Project Management: Managing multiple projects, meeting deadlines, and staying within budget. Job Types: Full-time, Permanent Benefits: Provident Fund Schedule: Day shift Work Location: In person
