Deputy Marketing Manager

Job Description

Key Responsibilities: Develop & execute the annual marketing plan to align with business objectives. Strategize, conceptualize, and manage integrated marketing & communications campaigns for the assigned SBU / HBU. Collaborate with sales, solutions, content, and design teams to create compelling thought leadership materials (whitepapers, articles, blogs) and sales collaterals (brochures, flyers, case studies) in engaging formats (videos, infographics, audio). Drive impact at flagship industry events, hosted roundtables, and webcasts to strengthen brand presence. Leverage multi-channel outreachincluding digital, social, and telemarketing—to amplify brand visibility. Enhance brand positioning through strategic relationships with industry analysts, advisors, associations, and media. Track and report campaign performance metrics to measure marketing impact on leads, opportunities, and closed business. Qualifications Post Graduate