Customer tech-SalesForce-Tech Manager

5 - 10 years

12 - 17 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Skills and attributes for success

  • SFMC Expertise Deep knowledge of SFMC modules including Automation Studio, Journey Builder, Email Studio, and Contact Builder.
  • Adobe MarTech Stack Experience integrating SFMC with Adobe Real-Time CDP and AJO for audience segmentation, journey orchestration, and engagement analytics.
  • AWS Proficiency Hands-on experience with AWS services such as Lambda, S3, Glue, and API Gateway for data exchange and automation.
  • Data Integration Familiarity with file-based and API-based data flows between CDP, SFMC, and Salesforce Data Cloud.
  • DevOps CI/CD Experience with deployment pipelines, version control, and release management in cloud environments.
  • GenAI skill set (e.g., experience with generative AI tools, prompt engineering, and AI-driven campaign optimization) is a major plus.
  • Proven experience in Agile delivery (Scrum, SAFe) and backlog management.
  • Strong leadership and team management skills, especially in offshore delivery models.
  • Excellent communication and stakeholder management abilities.
  • Strategic thinking and problem-solving in complex, dynamic environments.
  • Ability to navigate ambiguity and overlapping responsibilities with clarity and influence.

Preferred Qualifications

  • Bachelors or masters degree in computer science, Information Systems, or related field.
  • Certifications in SFMC, Adobe Experience Platform, or AWS (e.g., AWS Certified Solutions Architect).

Key

  • Delivery Leadership Oversee end-to-end delivery of SFMC engineering initiatives, ensuring alignment with business goals, timelines, and quality standards.
  • Platform Integration Lead integration efforts between SFMC and Adobe CDP/AJO to enable real-time audience activation, behavioral event-triggered campaigns, and unified customer profiles.
  • Omnichannel Experience Enablement Architect and implement personalized journeys across email, SMS, push, and direct mail using SFMC and AJO workflows.
  • Automation Configuration Manage Automation Studio, Journey Builder, and Audience Builder configurations to support dynamic content and triggered campaigns.
  • Operational Excellence Ensure platform stability, performance optimization, and proactive monitoring across SFMC and integrated systems.
  • Team Management Mentor cross-functional engineering teams, fostering agile delivery practices and continuous improvement.
  • Stakeholder Engagement Collaborate with product owners, marketing leaders, and IT stakeholders to define roadmaps and report progress.

To qualify for the role, you must have

  • 5+ years SFMC experince, 3+ years as Tech manager, SFMC certified.
  • AEP, Omni channel personalization journey experience is a plus.
  • Provide guidance and training as necessary to develop crew.
  • Sets performance standards, reviews performance, and makes informed compensation decisions in accordance with all applicable Human Resources policies and procedures.
  • Develops and implements changes to department policies and procedures to meet changing business needs and to achieve department objectives.
  • Identifies opportunities for continuous improvement.
  • Enhance cybersecurity frameworks by integrating advanced security measures and best practices into IT projects to safeguard company data and assets.

  • Responsible for delivering software releases relating to the product for the business units
  • Works with business clients to determine scope, and develops environmental requirements for each project.
  • Works closely with management to develop and implement staffing and operational plans. Participates in the development of short and long term department goals. Monitors and reports on service delivery metrics and overall performance.
  • Leads quality initiatives to improve the delivery of service levels. Works with senior management in the planning, development, and execution of short and long range goals.
  • Presents status, metrics, and department initiatives at meetings with management and project peers.
  • Maintains relationships with technical teams, IT, and business partners.
  • Participates in the development of the department budget.
  • Reviews expenses and ensures department operates within budgetary guidelines.
  • Ensures staff complies with information technology and information security policies and procedures, and verifies that deliverables meet requirements.
  • Participates in special projects and performs other duties as assigned.
  • Lead cross-functional teams, fostering collaboration and effectively communicating project progress and updates to stakeholders.
  • Identify potential risks throughout the project lifecycle and implement strategies to mitigate them, ensuring smooth project delivery.
  • Develop comprehensive project plans, set timelines, allocate resources efficiently, and manage budgets to ensure successful project delivery.
  • Continuous learning

    You ll develop the mindset and skills to navigate whatever comes next.
  • Success as defined by you

    We ll provide the tools and flexibility, so you can make a meaningful impact, your way.
  • Transformative leadership

    We ll give you the insights, coaching and confidence to be the leader the world needs.
  • Diverse and inclusive culture

    You ll be embraced for who you are and empowered to use your voice to help others find theirs.






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