CRM Solution Lead

5 - 7 years

7 - 9 Lacs

Posted:8 months ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Brave - Challenge the status quo, be accountable and speak up
Bold - Act with conviction, encourage diverse thinking and keep things simple
Curious - Learn to do new things in better ways and encourage fresh thinking
Compassionate - Have empathy, care for colleagues, clients and the community
 
Department Description
The role sits within the ISS Delivery team focused on scoping and implementing CRM technology solutions that support the requirements of Fidelity s global distribution and client propostion teams. This role works closely with global business stakeholders to assess their technology needs, define potential solutions via relevant technologies, and oversee the development and implementation of proposed solutions.
 
Purpose of the Role
  • The role is focused on helping to implement / execute strategic deliverables on the CRM stack for the distribution and client proportsion functions. This scope includes supporting sales, service, product and marketing demands. It requires a skill set that encompasses the full spectrum of solution design and business analyst activities during various phases of an initiative s lifecycle.
  • It is a role focused on having conversations with business stakeholders, identifying, and clarifying their challenges & requirements, turning these requirements into globally scalable solutions, and overseeing the implementation of these solutions via internal and external delivery partners. The role is both business and technology facing and will require excellent relationship management and communication skills to ensure expectations are aligned across business and technology.
  • The ideal candidate is comfortable working closely with business, architecture, technology and change teams to create solutions in the CRM space ideally on Salesforce (opportunity management, case management, workflows, KPI visualisation, etc.)
  • Familiarity with custom solutions and configuration of Salesforce to optimise user experience is highly relevant. The ideal candidate has familiarity with a broad range of client technologies including: Marketing Automation, CRM, Content Management, Case management, etc.
  • A deep understanding of Salesforce and wide understanding of various technologies (and how to leverage them) is very valuable.
  • The candidate should be comfortable organising and running workshops to drive out prioritised requirements, connecting the dots between requirements to ideate solutions, working with various stakeholders for input, and providing playback to various stakeholders.
  • In addition to the above, the candidate is a self-starter who understands and has an appreciation for user experience, user journey / workflow design, and general business analysis skills including the defining, analysing, and documenting of business requirements, designing technical and workflow solutions as well as comfort Project Managing the deployment of solutions from idea to delivery.
Key Responsibilities
 
Project Execution
  • Act as a facilitator, solution specialist & requirement gatherer on behalf of CRM technology, working with internal teams
  • Provide input into (and be comfortable owning) project timelines, estimates, action plans and risk management procedures
  • Building narratives, visual supports and running playback sessions to communicate potential solutions and drive buy-in
  • Ensure timely completion of work in line with project deadline and schedule
Requirements Planning and Management
  • Comfortable working with others (eg Programme Managers and Business Sponsors) to define the scope for change initiatives
  • Ensure that all Stakeholders have a common understanding of what challenges are being solved and what proposed change is being delivered
  • Be self-sufficient in identifying and understanding business requirement/issues, working to connect the dots between various conversations
  • Identify & escalate, as appropriate, issues & instances where an agreed target or deadline is at risk or will not be met
  • Build a view of view of potential solution options tied to business benefits
Requirements Analysis and Documentation
  • Form part of the conversation with the business on their target operating model
  • Identify requirements effectively and efficiently leveraging the appropriate workshop tactics or design thinking principles
  • Produce different forms of analysis documentation to an appropriate level of depth helping to articulate the demand and capture the details of specific requirements
  • Deliver presentation and / or workshops on requirements to stakeholder groups
  • Regularly review and edit requirements, specifications, business processes, estimates and recommendations relating to the proposed solution, to ensure they are up to date throughout the life cycle of the project
  • Partner with various members across the Fidelity ecosystem to ensure requirements are complete and reflective of end-to-end demands across all areas (ie: avoid building siloed solutions)
  • Creating and delivering presentations that articulate the solution(s) with the appropriate level of detail
Experience and Qualifications Required
 
Knowledge:
  • Experience within Salesforce and how to customise the solution to meet client needs is essential
  • Knowledge of broad range of client technologies (and how they connect with Salesforce / CRM) is useful; deep knowledge of Salesforce (Sales Cloud, Service Cloud, Email Relay [O365]) is extremely valuable
  • Strong working knowledge of / familiarity implementing Service workflows and processes is very useful
  • Business Analysis experience including project management and execution methodologies - consultancy experience a plus
  • Previous experience building service solution, with ability to speak to various integrations, is useful
  • Good understanding of how various solutions interact to deliver a joined-up client experience
  • Familiarity with workflow solutions (Appian, Camunda, etc) desired
Skills
  • Strong working knowledge of Salesforce CRM
  • Excellent requirements analysis and consultative skills, with a logical approach to problem solving
  • Ability to operate effectively with limited oversight in a demanding and fast paced environment
  • Excellent communication (written & oral), interpersonal and relationship management skills; comfort questioning status quo
  • Ability to review and propose solutions / make recommendations on existing solitons
  • Strong toolbox of activities to drive out business requirements (ie: Design thinking)

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Fidelity International logo
Fidelity International

Financial Services

Abingdon

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