Job
Description
Job Summary: We're looking for a highly imaginative and skilled Creative Content Writer to join our growing team in Nashik. This role requires a unique blend of artistic flair and strategic thinking. You'll be responsible for conceptualizing, writing, and editing engaging content across various platforms to captivate our target audience, build brand awareness, and drive desired actions. You'll work closely with marketing, design, and sales teams to bring our brand stories to life. Key Responsibilities: Content Strategy & Ideation: Brainstorm and develop fresh, innovative content ideas aligned with brand objectives, marketing campaigns, and audience interests. Research industry trends, competitor activities, and consumer insights to identify content opportunities. Contribute to the content calendar planning, ensuring a consistent flow of engaging material. Content Creation & Writing: Write clear, concise, compelling, and grammatically correct copy for a variety of digital and traditional channels, including: Website Content: Landing pages, service/product descriptions, About Us pages. Blog Posts & Articles: Engaging long-form and short-form content that educates and entertains. Social Media Copy: Captivating captions, ad copy, and interactive content for platforms like Instagram, Facebook, LinkedIn, etc. Email Marketing: Newsletters, promotional emails, automated sequences. Marketing Collateral: Brochures, flyers, presentations, ad scripts. Video Scripts: Conceptualizing and writing scripts for promotional or explanatory videos. PR & Communications: Press releases, corporate announcements. Adapt writing style and tone to suit different platforms, target audiences, and brand voices. Integrate SEO best practices into content to improve organic search visibility. Editing & Proofreading: Review and edit content for clarity, accuracy, consistency, and adherence to brand guidelines. Proofread all content thoroughly to eliminate any grammatical errors, typos, or factual inaccuracies. Collaboration & Communication: Work closely with graphic designers to ensure visual content complements written copy effectively. Collaborate with marketing, sales, and product teams to gather information and ensure content accuracy. Actively participate in content review meetings and incorporate feedback constructively. Performance Monitoring: Understand content performance metrics (e.g., engagement rates, website traffic, conversions) and apply learnings to future content creation.
