Copywriter (Real Estate)

As a Copywriter at SBP Group, you will play a crucial role in crafting compelling content for real estate marketing campaigns. Your creative writing skills will be put to the test as you develop persuasive scripts, create engaging articles, and ensure consistency across all digital and print touchpoints. Your attention to detail and ability to work under tight deadlines will be essential in this role. **Key Responsibilities:** - Develop persuasive scripts for promotional videos, property walkthroughs, and digital ads. - Create voice-over (VO) scripts and taglines for campaigns. - Write engaging articles, blogs, and press releases tailored to the real estate industry. - Draft content for brochures, leaflets, newsletters, and other brand materials. - Write SEO-friendly content for websites, landing pages, and digital campaigns. - Maintain brand voice across all touchpoints and brainstorm creative ideas for campaigns. - Research market trends and competitor messaging to deliver innovative content strategies. **Qualifications Required:** - Minimum 3-4 years of professional experience in copywriting, preferably in real estate, advertising, or related industries. - Proven portfolio showcasing ad copies, scripts, articles, and marketing content. - Excellent command of English; knowledge of Hindi/Punjabi is an added advantage. - Strong proofreading and editing skills with high attention to detail. - Ability to manage multiple projects simultaneously and work under tight deadlines. - Creative thinker with an understanding of marketing psychology and consumer behavior.,