Copywriter

MARKETING KOLKATA

Copywriter

Hi,

I'm Somashree, Talent Acquisition Partner at APPSeCONNECT. We're building an integration platform through which enterprises can connect their business applications like ERP systems (SAP, Microsoft Dynamics, NetSuite, and others) with e-commerce websites, CRM solutions, and more.

Over the past year, APPSeCONNECT has undergone a phenomenal evolution! Over 1200 businesses have embraced our platform, shifting from traditional integration approaches to our robust, time-tested and scalable solution. Join us in revolutionizing the way businesses connect and grow!

Here's a quick

As we scale our efforts in 2025 and beyond, we're constantly looking for smart and talented individuals to learn and grow with us and make an impact in the B2B SaaS industry.

A concise glimpse into the role

We're on the hunt for young, energetic, and hustling talent who will be the voice behind the brandcrafting crisp, compelling narratives for a B2B IT audience. From website copy and campaigns to thought leadership and product storytelling, their words will simplify complex tech, spark conversations, and drive real business impact. They'll work closely with marketing, design, and product teams to turn ideas into content that not only sounds good, but performs even better.

Are you ready to redefine the future

Step in, stand out, and let's make things happenapply now!

Your time will be invested in

• Create high-impact copy for website pages, landing pages, email campaigns, blogs, case studies, social media, PR articles and all other marketing collaterals like presentations, brochures, events, etc
  

• Translate complex B2B IT and SaaS/iPaaS solutions into clear, engaging, and conversion-focused messaging
  

• Collaborate with marketing, design, and product teams to align content with brand voice and business goals
  

• Research industry trends, competitors, and audience behavior to craft relatable, data-backed content
  

• Ensure brand consistency across all platforms and touchpoints
  

• Edit, proofread, and optimize content for performance and engagement
  

What we want you to have

• 24 years of proven experience as a Copywriter in the B2B IT / SaaS / Tech industry
  

• Strong command over English with exceptional writing, editing, and storytelling skills
  

• Create sharp, platform-specific B2B IT copy that performs across LinkedIn, Instagram, and beyond.
  

• Solid understanding of B2B buyer journeys, funnels, and content marketing
  

• Hands-on experience with SEO writing and performance-driven content
  

• Ability to simplify technical jargon into user-friendly narratives
  

• A creative mindset with an eye for detail and brand tonality
  

• Comfortable working in fast-paced, collaborative environments
  

What is a plus to have

• Experience with CRM, ERP, Integration Platforms, Cloud, or AI-based products
  

• Familiarity with analytics tools to track content performance
  

• Basic understanding of UX writing and conversion optimization
  

What's in it for you

• Make Friends & Fans -

  Work with zeal, get recognized, bond with like-minded people and witness your work impacting businesses positively across the globe!

• Work with the Best Minds -

  Your expertise matters! Get the opportunity to closely work with our founders. the leadership team, and gain knowledge from some of the best minds in the domain.

• Work and Play Together -

  Team Work-Vacations or Workcations on the house! Travel, stay, and slay with your team and get endless opportunities to bond, work, and explore together.

• Competitive compensation -

  Salary, Incentives, ESOPS

• Health is Wealth -

  Get company-wide medical insurance and health policies

• Interaction is the key -

  Have in-person gatherings, meetups, hackathons, and cultural events

• Keep Evolving -

  We organize learning and development programs to upskill employee.

  State of the Art Infrastructure -