Job
Description
Role Overview: You will lead and mentor a team of content writers, providing direction, support, and feedback to ensure content quality and efficiency. Your responsibilities will include developing, implementing, and overseeing content strategies that align with the company's brand objectives, with a focus on the fashion and clothing industry. Collaboration with cross-functional teams, such as marketing, design, and product development, will be essential to ensure that content supports overall business goals. Additionally, you will be responsible for ensuring timely delivery of content for various marketing initiatives, producing high-quality content for websites, blogs, social media, product descriptions, and email campaigns. Editorial guidance to the team for error-free content meeting established standards will also be part of your role. Monitoring industry trends, competitor activity, and consumer behavior to inform content strategies, as well as measuring content performance for optimization and refinement, will be crucial for greater impact and engagement. Key Responsibilities: - Lead and mentor a team of content writers - Develop and oversee content strategies aligned with brand objectives - Collaborate with cross-functional teams - Ensure timely delivery of content for marketing initiatives - Produce high-quality content for various channels - Provide editorial guidance for error-free content - Monitor industry trends and competitor activity - Measure content performance and optimize strategies Qualifications Required: - Bachelor's degree in English, Journalism, Marketing, Fashion, or related field - Minimum of 4 years of professional content writing experience, with 1-2 years in a leadership role - Demonstrated experience in the fashion or clothing industry preferred - Strong portfolio showcasing expertise in creating compelling content - In-depth knowledge of SEO best practices and content optimization - Exceptional writing, editing, and proofreading skills - Proven ability to lead and motivate a team to achieve content goals - Strong organizational and project management skills - Excellent verbal and written communication skills Company Additional Details: As part of the company, you will have access to benefits such as health insurance and provident fund. The work schedule will be full-time and permanent, with day and morning shifts available. The work location is in-person, requiring reliable commuting or relocation to Chennai, Tamil Nadu. Preferred Skills: - Experience with content management systems (CMS) and marketing tools - Familiarity with analytics tools like Google Analytics - Strong understanding of social media trends and content strategies specific to the fashion industry Role Overview: You will lead and mentor a team of content writers, providing direction, support, and feedback to ensure content quality and efficiency. Your responsibilities will include developing, implementing, and overseeing content strategies that align with the company's brand objectives, with a focus on the fashion and clothing industry. Collaboration with cross-functional teams, such as marketing, design, and product development, will be essential to ensure that content supports overall business goals. Additionally, you will be responsible for ensuring timely delivery of content for various marketing initiatives, producing high-quality content for websites, blogs, social media, product descriptions, and email campaigns. Editorial guidance to the team for error-free content meeting established standards will also be part of your role. Monitoring industry trends, competitor activity, and consumer behavior to inform content strategies, as well as measuring content performance for optimization and refinement, will be crucial for greater impact and engagement. Key Responsibilities: - Lead and mentor a team of content writers - Develop and oversee content strategies aligned with brand objectives - Collaborate with cross-functional teams - Ensure timely delivery of content for marketing initiatives - Produce high-quality content for various channels - Provide editorial guidance for error-free content - Monitor industry trends and competitor activity - Measure content performance and optimize strategies Qualifications Required: - Bachelor's degree in English, Journalism, Marketing, Fashion, or related field - Minimum of 4 years of professional content writing experience, with 1-2 years in a leadership role - Demonstrated experience in the fashion or clothing industry preferred - Strong portfolio showcasing expertise in creating compelling content - In-depth knowledge of SEO best practices and content optimization - Exceptional writing, editing, and proofreading skills - Proven ability to lead and motivate a team to achieve content goals - Strong organizational and project management skills - Excellent verbal and written communication skills Company Additional Details: As part of the company, you will have acce
