2 - 4 years

0 Lacs

Posted:1 week ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

About the Role

Content Writer & Social Media Executive

Key Responsibilities:

Content Writing

  • Write

    SEO-friendly blog posts, website pages, articles, and Quora answers

    .
  • Research

    industry trends, keywords, and topics

    to create relevant, high-performing content.
  • Optimize copy using

    meta tags, headings, and internal/external linking

    .
  • Proofread and edit all written materials for

    clarity, accuracy, and tone consistency

    .
  • Collaborate with the marketing team to

    develop and execute content strategies

    .
  • Write

    ad copies

    to promote products and services across digital platforms.
  • Maintain and update website and blog content as required.

Social Media Management

  • Create and execute

    high-impact social media strategies

    across Instagram, Facebook, LinkedIn, YouTube, and other emerging platforms.
  • Develop

    trend-driven, engaging content

    including posts, reels, videos, and campaigns.
  • Plan, curate, and manage

    content calendars

    aligned with brand goals and marketing plans.
  • Track and analyze

    social performance metrics

    (engagement, reach, CTR, growth) and generate actionable insights.
  • Monitor

    competitor activity and industry trends

    to identify new opportunities for growth and innovation.

What We’re Looking For:

  • 3+ years

    of proven content writing experience with solid knowledge of SEO.
  • 2–3 years

    of experience managing social media platforms for brands.
  • Strong

    writing, editing, and research skills

    with attention to detail.
  • A

    Bachelor’s or Master’s degree

    in Marketing, Communications, Journalism, or related fields (preferred).
  • Excellent communication and presentation skills with a natural flair for

    storytelling and creative thinking

    .
  • Up-to-date with

    social media trends, content formats, and digital best practices

    .
  • Ability to

    manage multiple projects

    , meet deadlines, and work collaboratively in a fast-paced environment.

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